What you need to know - 09/13/11

Cull.tv launches new music television; CrunchFund's Getaround raises $3.4 million

Amazon is reportedly in talks with publishers over a new venture that could turn Kindle books into the Netflix of the literary world by creating a digital library for Amazon Prime subscribers.

Apsalar, a mobile analytics and behavioral targeting platform for iOS and Android apps, closed a $5 million round of funding led by Thomvest Ventures.

BonitaSoft, the leader in open source business process management (BPM), secured $11 million in a Series B round of financing led by venture capital firm Serena Capital, which was founded by successful Silicon Valley entrepreneurs.

Cull.tv, the first startup to emerge from seed accelerator Tenacity Worx, launched its music television service, most easily described as Pandora for music videos.

Getaround, a peer-to-peer car sharing service, raised $3.4 million in seed funding from CrunchFund, Netflix founder Marc Randolph, Time Warner's largest shareholder Vivi Nevo, Redpoint Ventures, and others.

Gilt’s Jetsetter unveiled its new vacation homes rental service Jetsetter Homes, which will compete with heavyweight contenders in the space, like AirBnB and Homeaway.  Unlike those two, Jetsetter Homes will be in the business of luxury.

Online video publishing company Ooyala has gotten a big new backer.  Motorola Mobility Ventures invested an undisclosed sum into the company.

Songza, a service that allows users to create and share music playlists in the cloud, launched Tuesday and announced an undisclosed amount of financing raised from previous investors, Deep Fork Capital, and an unnamed strategic investor

Teladoc raised $18.6 million in a round of funding led by Kleiner Perkins Caufield & Byers, with participation from existing investors Cardinal Partners, HLM Venture Partners, Trident Capital, and New Capital Partners.

Tremor Video, one of the largest ad networks for online video, raised $37 million in a funding round led by W Capital Partners. At least half of the new funding will be set aside specifically for acquisitions, according to CEO Bill Day.