Ever wonder how a cable company seems to eerily know exactly when you’re in the market for new Read More


Ever wonder how a cable company seems to eerily know exactly when you’re in the market for new Read More
As an owner of a news site, I can tell you that it’s true: A lot of our Read More
Monetate, provider of testing, targeting, and personalization solutions for websites, announced Thursday that it has raised a $15 Read More
Zorik Gordon is a busy man. You’re seeing some fascinating visions if you ever imagine that the co-founder Read More
Location-based businesses are big right now, but the next wave of startup success is going to come from Read More
India-based advertising network Komli Media announced Wednesday that it has raised $15 million in funding led by Norwest Read More
33Across, a social targeting platform, announced Wednesday that it has closed a $9 million Series B round of Read More
33Across, a social targeting platform, announced Wednesday that it has closed a $9 million Series B round of Read More
It has been five-and-a-half months since Twitter unveiled its first stab at monetization in the form of Promoted Read More
Once upon a time, media teams bought broad categories of audiences in the hopes that a portion of Read More
In 2006, Greg Stuart, Interactive Advertising Bureau CEO, estimated that advertisers’ waste, that is, impressions reaching the wrong Read More
Most companies internally assign a value to their customers that predicts how much money the customer will spend Read More
I recently had lunch with Iggy Fanlo, CEO of Adbrite. He is one of the most thoughtful people Read More