That’s what the organizers of the UC Irvine Business Plan Competition at The Paul Merage School of Business are doing for a portion of their 2010 competition.
The UCI People’s Choice Poll awards $1,500 to the entrant that attracts the most votes based on its elevator pitch video posted on Vator.tv. The voting deadline is Wednesday, May 19.
The traditional judged portions of the competition will award $30,000 in prize money to 6 winners in two divisions. The finals take place on May 21, 2010 at the UC Irvine Student Center.
We viewed the 15 competitor pitch videos on Vator.tv and cast a vote for AlcoGum, an idea for a chewing gum that substitutes for a breathalyzer. The gum would change colors to indicate the blood alcohol content of the gum chewer. The pitch was delivered well and it was easy to see how the gum might become popular.