Entrepreneur and Investor Talks

1528

Video: Michael Wu on the science of gamification

Chief Scientist of Lithium on motivation, trigger and gamification

Innovation series by Kristin Karaoglu
June 25, 2012 | Comments
Short URL: http://vator.tv/n/2774


Vator brought together thought leaders in gamification with various VCs and entrepreneurs to share insights on how gamification can benefit any business when thoughtfully executed.  

The first keynote speaker at our inaugural Vator Spark event was Michael Wu, chief scientist, from Lithium.com.  Wu says that gamification is a psychologically driven science. There are three factors that are behind all human behavior: Motivation (a want to do something), ability (when you can, in fact, do something) and trigger (when you are told to do something). Gamification is the convergence of all three of these factors. 

For a great write-up, see Krystal Peak's "Gamification is not alone a sustainable solution." 


Related companies, investors and entrepreneurs

Plogo_lithium-technologies_lithium_logo_h_black
Lithium Technologies
Startup/Business
Description: Your customers are everywhere. Lithium helps you find your social customers, understand their influence, and build lasting relationships....
110471
Michael Wu PhD
Principal Scientist...,
Lithium Technologies
Bio: Michael Wu is the Principal Scientist of Analytics at Lithium Technologies Inc. Michael received his Ph.D. from UC Berkeley’s Bioph...

Related news


blog comments powered by Disqus
Find your friends' startup new!
Vator is more valuable if you know who's here.
Discover who has a startup and help their success by following their progress!

Featured Stories

Other episodes of this series

Bambi Francisco's fireside chat with Kate...

10934

Entrepreneur and Investor Talks

by Kristin Karaoglu
Mitchell on why the IPO on-ramp provision and crowdfunding are good for Silicon Valley

First-time entrepreneur, Ben McKean's...

9058

Entrepreneur and Investor Talks

by Kristin Karaoglu
Savored CEO and founder on navigating the VC landscape

Turntable's Billy Chasen: Starting over...

9056

Entrepreneur and Investor Talks

by Bambi Francisco Roizen
Raising money went from rejection, craziness to a lot easier...

Barry Silbert on the value of second markets

9055

Entrepreneur and Investor Talks

by Bambi Francisco Roizen
SecondMarket CEO and founder on why the public markets are broken

Mark Suster video: The bubble bursts in...

9057

Entrepreneur and Investor Talks

by Bambi Francisco Roizen
Partner at GRP shares bold proclamation at Bullpen and Vator's Venture Shift NY

Latest company news bites on Vator

UpOut was featured in a article: "Funding roundup - week ending 05/24/13" about 3 hours ago
Lyft, UpOut, Swivl, Change.org, Weemo, Mission Markets, Cubic Telecom, Adly, Imonomy, LoyalBlocks See more
Vator, Inc. - Bambi Francisco Roizen (CEO and Founder)
Are you coming to #vatorsplash LA on 5/30; come join us! http://bit.ly/Ys9mBq thnks! @kpmg @rackspace @wilsonsonsini
See more
Xeinge Group - Kevin Rivers (Founder/CEO)
Extremely excited about the feedback of Bluurp already over 2K invites in just a few days! ...
See more
© 2012 Vator, Inc.