Digital front doors present an opportunity to engage patients and optimize how they access careRead more...
Why did Federated Media buy Lijit? Hear Todd Vernon explain Lijit's business
This week, Federated Media Publishing scooped up Lijit Networks, which just raised $10 million this past April. The acquisition could be seen as great timing for Lijit, whose revenue has been growing 50% month over month over the last six months. This year, sales are expected to be $12 million, then $20 million in 2012. I caught up with CEO Todd Vernon just before the acquisition. We even touched on the various partners that would be a complementary fit, including Federated.
Support VatorNews by Donating
Read more from our "Interviews" series
Interview with Yadhu Gopalan, CEO of EsperRead more...
A look at what it means to be a community-led business and what inspired the creation of the companyRead more...
Related Companies, Investors, and Entrepreneurs
Joined Vator on
Lijit Networks, Inc. was incorporated in June 2006 and is headquartered in Boulder, Colorado. By providing innovative advertising services, audience analytics, and reader engagement tools to over 40,000 online publishers, commercial websites and content networks, Lijit helps publishers grow their website, build their business and make more money. Lijit connects publishers with premium online advertising campaigns that are highly targeted and contextually relevant to the publisher’s audience.