Opinionaided secures $4.3M for real-time mobile Q&A

Faith Merino · August 11, 2011 · Short URL: https://vator.tv/n/1db8

The Series A round is led by SoftBank Capital and BlueRun Ventures

Following on the heels of its $1 million seed round in March, mobile Q&A app Opinionaided has announced its $4.3 million Series A round led by SoftBank Capital and BlueRun Ventures, with help from all seed investors, including General Catalyst, Draper Fisher Jurvetson, DreamIt Ventures’ Mark Wachen, Jonah Goodhart of Point Ventures Group, Facebook advisor and Path investor Karl Jacob, ENIAC Ventures, and former Googler Vince Monical.

Additionally, Opinionaided is announcing the release of version 3.1 of its iOS app, which features a revamped user interface and allows users to post questions to the Opinionaided community, as well as friends outside of Opinionaided, using SMS, Twitter, and Facebook.  The new version also features comprehensive bios, online image search, and improved content targeting.

If you’ve never tried it, you simply must (I insist).  The process is simple and straightforward: users can connect via Facebook and post a question along with an associated image, select the age and sex of the users they want to query (very useful when you want to avoid emo tweenage melodrama), or keep it within their own intimate circle of friends. 

While waiting for responses, users can browse among the questions posted by other users and vote, comment, or offer an opinion. Users can select among different categories of questions, including Food, Drink & Lifestyle; Music, Movies & TV; Dating & Relationships; Health & Fitness; Parenting & Family; Pets & Animals; and so on. 

And responses come pretty quickly.  The last time I tried out the app, I got 38 responses in fifteen minutes.  Could it be the compelling photo I posted?

To date, Opinionaided members have contributed over 125 million responses to member questions since the app launched last summer.  And the average user spends three hours a month playing around on the app.

“Opinionaided addresses a massive user opportunity—real-time mobile Q&A— with a fantastic product experience,” said Jay Jamison of BlueRun Ventures. “Their team has built a product that is optimized for mobile devices and has created standout user engagement and traction that has long-term appeal. We think this positions Opinionaided as the market leader in this category.”

Opinionaided is available for the iPhone, iPod Touch, and iPad.  


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Thumb, formerly known as Opinionaided, is an addictive free app that allows consumers to use their iPhone, iPod Touch, and Android device to give and receive advice and opinions in real-time. Based in New York City, the company provides one of the most addictive experiences on mobile. Users can also experience Thumb at http://thumb-it.com.

"A user can post a question and receive a deluge of responses instantly, in real-time.” - Vator

"It is not like the myriad of questions and answers apps and websites that have popped in the last year requiring you to carefully craft content out of fear of being rejected or ridiculed (*cough* Quora *cough*). It’s simple, and I love simple." - IntoMobile

"... Angry Birds-like addictive quality to the application. The app works fast.”  - Portfolio

- Get opinions & advice fast from tons of people
- Vote & comment on questions to help others
- Review responses instantly in results
- Meet people who like the same stuff as you

Download Thumb for free from the iTunes App Store or Android Market:

Download from the iTunes App Store:  http://thumb-it.com/itunes

Or get it on your Android device: http://thumb-it.com/android