5 Tools To Boost Social Engagement Of Your Content

Tools For Attracting Bigger Audience to Your Content

So you have gained a huge pool of followers on the social page? But how do you keep them engaged through the content you share? Keeping your followers engaged is important because if you do not, they will most certainly unsubscribe. The unfortunate reality is that most of the content marketers run out of quality material to post and so they either stop sharing or share repetitive content. Using the right social media tool can help you attain your sales goals as well as gain more traction online. The use of such tools has been increasing day by day. Check out some of the social media tools that can help you boost social engagement of your content. Some of them are absolutely free while others are quite affordable.

1. Hootsuite.com

Used by more than 10 million professionals, this project level social media management tool helps you post, monitor and grow your company on various social media accounts. Whether you are a newbie or have been in online business for some time, this tool might just be what you have been waiting for. This is because of the wide range of social features it comes with.

Many brands use about 3 to 5 social media sites and Hootsuite supports only the major sites. Truth is, managing social media campaigns can be really tiresome at times, but when you bring on board Hootsuite, it enables you to make the entire process simple as well as enabling you to attain maximum results.

Hootsuite majorly enables you to keep track of your posts and review the comments of your audience regarding your product, service or brand.

2. AgoraPulse.com

Other than social media platforms, a digital marketer can get leads from various sources. However, it should be noted that social media platforms are a huge source for getting inbound leads. Actually, research has it that inbound provides more than 54% of leads into the marketing funnel as compared to traditional outbound leads.

For those looking to strengthen their inbound marketing through social media, AgoraPulse should be the way to go. This tool has gotten lots of love from all over. You can view your reports on Facebook, Twitter, and Instagram in one dashboard. AgoraPulse enables you to schedule content for Instagram, Twitter, and Facebook.

If you are thinking of lead generation, then you should think AgoraPulse as it comes with unlimited campaign features. This increases the awareness of your company, products or services on various social media platforms.

This tool also enables you to organize and prepare for in-store competitions, offer coupons and promotions. Through these activities, you get to collect data concerning your visitors or leads. Its rich messaging features will help you not to miss a comment or message on Instagram, Twitter, and Facebook. So if you are looking to get stunning reports, why not try AgoraPulse to schedule as well as publish your content? Time to upgrade your social experience, time for AgoraPulse!

3. Edgerank Checker

Edgerank Checker is a Facebook algorithm that decides which stories appear in each user’s news feed. Being cautious to know the direction your social media campaign is heading in, is critical. Edgerank Checker creates an edge for you over your competitors. It helps Facebook marketers check the exposure of their pages within Facebook. This is a definite way to optimize Facebook pages effectively.

As Facebook has a huge number of social media users, leveraging on it is a sure way to acquire targeted leads as well as customers. EdgeRank Checker will help you checkmate your performance against your competitors through the use of multi-compare features. This will most certainly give you ideas about the best way to integrate into your social marketing to get maximum results.

4. Tailwindapp.com

Pinterest is slowly gaining followers and might soon take over the other social media platforms so digital marketers should check it out. And what better way to do this than through Tailwind, which is the official partner for Pinterest marketing?

The visual appeal of Pinterest is what attracts users to this social network. And did you know that posts with images attract more than 94% page visits than with posts without images? This is the main reason as to why users on Pinterest keep growing.

For consistent audience engagement, Tailwind gives you the chance to plan several pins, bulk uploads, and calendar. You can use it to optimize your pins through suggesting the best time to send your pins in order to maximize your engagement. In order to determine what is effective and what is not, use this tool to get detailed reports for your published content.

5. Buffer

This tool is a social media scheduling manager which helps you to plan your social posts, update your timelines and so giving you the chance to access new fans and engage existing fans. With the continuous use of social media by internet users, leveraging on every social media platform will increase your brand awareness. Via its user-friendly dashboard, you are able to measure performance as you schedule your posts.

Conclusion

With the growing number of social media platforms, creating wonderful content on a regular on only one site and keeping track of the engagement can be loads of work. Fortunately, with the social media engagement tools we have checked out, you no longer have to worry about engaging your audience. The above tools are not all equal and each uniquely designed to meet different goals. Using them appropriately will most definitely increase your social engagement.