Rajat Paharia, CPO at Bunchball.com, believes that gamification, when done right, is a tool that can help people interact with a product in a more fun way than approaching it as a job that has to be done...
Read Krystal Peak's write-up: Gamification is not manipulation, it's motivation
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Woman of many skills: Database System Engineer; SplashX event producer; Author of Startup Teams
All author postsPractice Fusion founder Ryan Howard's lessons on selecting and setting up your board
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Steven Loeb
At Vator Splash LA 2015, Garrett's insightful talk on knowing ourselves
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Mitos Suson
'Timing, Team, Idea, Business model, Funding," says Bill Gross, Idealab founder, at Vator Splash LA
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Mitos Suson
Startup/Business
Joined Vator on
Bunchball is the industry leader in gamification, an innovative way of engaging users, motivating employees and increasing customer loyalty. Gamification works by integrating game mechanics into digital experiences in order to influence and motivate people. This helps drive a deeper, more compelling user experience, which leads to tangible business benefits, such as increased employee productivity, customer loyalty and revenues. Bunchball's cloud-based Nitro gamification platform is being used by some of the world's leading companies to create experiences that combine intuitive game mechanics with compelling content. Bunchball's customers include Adobe, HP, Cisco, Warner Bros., Comcast, LiveOps, VMware and Hasbro. Based in Silicon Valley, Bunchball's investors include Granite Ventures, Triangle Peak Partners, Northport Investments, and Correlation Ventures. For more information, visit Bunchball online at www.bunchball.com.
Joined Vator on
Founder, Chief Product Officer at Bunchball
