Tips for entrepreneurs: Jim Pitkow

"Don't try to get it perfect the first time"

Jim Pitkow is the Co-Founder and CEO of Attributor, a company that provides the world's first Web-wide monitoring and enforcement platform. In this Tips for Entrepreneurs interview from HP Startup Central, he discusses today's evolved landscape for innovation and offers entrepreneurs practical advice for success.

The growth and maturity of Internet businesses that represent billions of commerce dollars, coupled with a lower cost to get these companies off the ground, enables entrepreneurs to move faster and test markets before embarking on full-scale production and investment. As Pitkow points out, today's entrepreneurs aren't as pressured to release fully polished products. "One great lesson for entrepreneurs is to make sure that you don't try to get the technology perfect the first time," Pitkow notes. "The best thing you can do is get the technology out there quickly, efficiently and then you can rebuild and re-factor later. You're just not going to get it right the first time." 

Entrepreneurs certainly face many challenges along the way, but the experience is extremely fulfilling. Pitkow encourages startups that, "as you pursue your dream, as that vision manifests, it really becomes quite a rewarding experience. So keep at it!"

HP Startup Central is a collaborative business ecosystem for entrepreneurs and early stage companies. HP is building new relationships with talented innovators and connecting them with the tools, technology, and investment community that power their commercial success.