Reena A Jadhav

Entrepreneur

Done, JobFlash, nuResume, nuAlerts, Riiwards

Conduit, Done, JobFlash, nuAlerts, nuVIPClub

I'm bursting with ideas!

SeeClickFix, ShopKick, Riiwards

Exhilarating to see positive impact of my ventures on those who most need change.

Frustrating and humbling to realize there isn't really a proven formula for start-up success. That even great ideas and products don't always get adopted or see success. But working 24/7 to create that "magic" formula for success over and over again has its own appeal for entrepreneurs like me.

#1 Mistake - Underestimating - from how much to raise to how long something will take.

#2 Mistake - Building a "nice to have" and not a "painkiller". Insufficient customer research coupled with subjectivity and a dollop of short sightedness. But then again some great companies have emerged from just such a birthing ground...

#3 Mistake - Not course correcting fast enough.

1. Solve a Real Customer. Focus - Focus - Focus.

2. Business Model is key!

3. Hire the best and fire fast.

Reena is a serial entrepreneur with a passion for game-changing, value-creating ideas. She's currently spending sleepless nights on nuVIPClub (www.nuvipclub.com) a Rewards Marketing application within nuAlerts. She founded nuAlerts two years ago as the first social media marketing platform for business communities to launch Community Calendar, Newsletter, Directory, Promotions, Widgets and more. nuAlerts is now over 80,000 members, 23,000 businesses and revenue generating.

She also founded NuResume.com, a non profit and the first internship and virtual training platform for college students. A partnership with three community colleges has led to the launch of www.numediacareers.com.

Prior to nuAlerts, Ms. Jadhav served as Chief Marketing Officer at Conduit, the leading platform for building communities via toolbars. Before Conduit she co-founded and served as Chief Marketing Officer at JobFlash, an award-winning service for automating hourly recruiting which was acquired by marked leader Taleo and also co-founded and ran product marketing at Done.com, an award-winning wireless messaging service. In addition, she worked at Oracle Corporation and PriceWaterhouseCoopers.

Reena graduated summa cum laude from Wharton Business School with a Bachelors in Science and earned her MBA from Harvard Business School. She is a well known moderator and panelist on topics covering Social Networking Platforms. She was recently awarded honoree San Jose Business Journal's Women Executive of the Year in Marketing. She is a frequent speaker on Social Networking Platforms, Technology and Content including recently at CES, Digital hollywood and always on.