Today's Entrepreneur


Today's Entrepreneur: Nicola Mattina

No. 1 mistake: Not looking for product market fit

Innovation series by Kristin Karaoglu
October 24, 2012
Short URL:

Today's Entrepreneur is Nicola Mattina, co-founder of Stamplay. Stamplay is building a unique catalogue of web applications to build and manage marketing campaigns. Apps are designed and created by game and software developers and “uploaded” to the store; brands choose the application they need, customize it and run the marketing campaign.

(Stamplay  is one of the promising startups competing to be one of the top 10 finalists to present on stage at Vator Splash NY in December. If you want to see Nicola on stage, or another startup in the competition, vote for them here.)

Vator’s community is the home to entrepreneurs who embrace their passion and follow their dreams. Our profiles allow members to express themselves by sharing their interests, lessons learned, as well as bits and pieces of their roller-coaster journey.

These profiles give entrepreneurs an opportunity to showcase themselves and tell their story. So if you are an entrepreneur, a serial entrepreneur, or even an aspiring entrepreneur, we'd like to hear from you.

I am a(n):

Companies I've founded or co-founded:

If you are an entrepreneur, why?
I want to change the world.

What's most frustrating and rewarding about entrepreneurship/innovation?
Frustrating: somethimes it happens to fire people because you made a mistake.
Rewarding: when you achieve you objectives.

What's the No. 1 mistake entrepreneurs make?
Not looking for product market fit.

What are the top three lessons you've learned as an entrepreneur?
Be focused on your objectives.
Listen to more experienced entrepreneurs.
Hire people better then you and learn from them.

(Want to be profiled? Just fill out your Vator profile and we'll find you! Or you can email

Related companies, investors and entrepreneurs

Description: As Andressen said the world is being eaten by software, still building web sites and applications  is long and costly with developme...
Bio: I am an entrepreneur and a management consultant with a strong experience in the field of corporate communication and marketing...

Related news


Featured Stories


Other episodes of this series

Today's Entrepreneur: Dan Donovan


Today's Entrepreneur

by Mitos Suson
No. 1 Mistake: Not seeking external (user) feedback and storming forward to a solution

Today's Entrepreneur: Victor Chapela


Today's Entrepreneur

by Mitos Suson
No. 1 Mistake: Focus too narrowly on the part of the puzzle they feel most competent at

Today's Entrepreneur: Pascal Zuta


Today's Entrepreneur

by Mitos Suson
No. 1 Mistake: Build companies around too small problems

Today's Entrepreneur: Shai Rozen


Today's Entrepreneur

by Melissa Karr
Why: I just can't sit still and fix what I believe needs to be improved in the world

Today's Entrepreneur: Julien Delpech


Today's Entrepreneur

by Melissa Karr
No. 1 mistake: New entrepreneurs are not prudent enough when they build their first Business Plans