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Personal Capital launches new financial news site

Daily Capital will feature a combination of original and aggregated content on all things finance

Technology trends and news by Faith Merino
November 10, 2011
Short URL: http://vator.tv/n/215d

Personal Capital, the new personal finance project of former Intuit and PayPal CEO Bill Harris, is making financial education a little more accessible today with the launch of Daily Capital, a financial news site that combines original and aggregated content.

The site features over 18,000 articles and video from over 500 sources, including Fiscal Times, Zero Hedge, Abnormal Returns, and more.  Daily Capital will also feature original content, tips, and advice from Personal Capital advisors, as well as former CBS MoneyWatch writers Carla Fried and Allan Roth.

The articles are broken down into a number of different financial categories, such as Investing, Personal Finance, the Economy, and Today’s News.  The content curation is being overseen by Jeff Davis, former editor of CNNMoney magazine Business 2.0., and is powered by curated content management platform Eqentia.

Parent site Personal Capital launched publicly back in September as a personal finance site for users with complex financial lives who need to go beyond seeing how much they're spending on gas each month (though Personal Capital allows them to do that, too) to see how their assets are allocated, how much they're paying in mutual fund fees every year, and so on.

For example, a user might want to see how all of her investments are spread out.  Personal Capital will provide a comprehensive breakdown of her allocations and compare them with a baseline to provide a better idea of how much she needs to diversify.  She can also get a further breakdown of each category to see her individual assets.  So the service is not just for keeping track of monthly spending habits, but for staying on top of long-term financial health.

"Personal Capital helps people manage their complex financial lives," said Bill Harris in a statement. "Daily Capital brings the financial information they need, in a quick and easy format. It can save hours a day... hours our clients don't have."

Personal Capital emerged from stealth mode in August to announce that it has already raised a combined total of $25 million across two rounds of financing.  Its Series A round was led by Institutional Venture Partners (IVP) and its Series B round was led by Venrock, with participation from IVP.

 


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