Online video entering the fourth chapter

Clicker CEO Jim Lanzone on the evolution of online video

In this third segment of my four-part interview series with Jim Lanzone, founder and CEO of Clicker, and former CEO of Ask.com, we talk about the evolution of online video.

If the early 2000's was Chapter 1, when broadband penetration was under 10%, and YouTube was Chapter 2, then maybe Hulu was Chapter 3, and now we're entering Chapter 4, according to Jim. It's a chapter that defines what's happening today: Big media companies and content producers are making themselves available and accessible to the public on the Internet.

Watch the interview for more on how Jim sees the evolution of online video and where he sees Clicker five years from today.

Clicker is a guide for TV and movies online that raised $19 million in venture funding over the past two years from Benchmark, Redpoint, and Jafco, has been available for six months. Since launching last fall, the startup has amassed more than 650,000 TV episodes  from the big networks and cable channels and Hulu, which is owned by NBC, Disney and News Corp as well as Web originals from newbies, such as VatorNews. (Note: You can see the nearly 1000 VatorNews videos on Clicker here.) Clicker also has some 50,000 movies available for streaming from Netflix and Amazon, and iTunes and 50,000 music videos, from MTV and YouTube. Clicker is also a destination to watch live programming, and most recently it launched Clicker.tv.