social marketing

The social marketing wave is hitting hard and only the strong will survive. In an effort to “fish Read More

Genius.com on Wednesday announced a new round of funding while managing to to misspell their own name. Congratulations, Read More

Yet another social marketing company has raised funds–is social marketing the next Gold Rush? SnapRetail, an online/social marketing Read More

Years ago, as a barista at Starbucks, I was written up for showing up late for work every Read More

The advertising industry has had a tough time trying to convince the world that its practices do not Read More

Cosmopolitan Magazine, Hearst Magazines’ indomitably popular magazine for women, kicks off a new global, digital advertising campaign on Read More

I routinely research products, services, restaurants, movies, hotels, and more online before I commit to buying.  Rarely do Read More

Your friends often know what you like. Though it’s likely difficult for them to be entirely accurate, given Read More

With 500 million users, it sometimes feels like Facebook has become the distant parent who works all the Read More

It’s summer and I understand everywhere else in the United States, it’s hot.  In San Francisco, we’ve endured Read More

1) Natural Search Get the benefits of “page one” without actually being there! Many small companies don’t have Read More

Update: Vitrue published a blog post explaining some of the methodology. My reactions after the original post. COO Jim Read More

(I previously wrote an intro and link post about the bloggers who went on the USS Nimitz.) When Read More