Tristan Louis

Tristan Louis

Serial entrepreneur now on 6th startup: Keepskor. 2 IPOs (Earthweb &, 2 sales (Net Quotient & MoveableMedia).

New York, New York, United States
Member since January 15, 2014
Serial entrepreneur (latest is Keepskor) and technology chronicler Quote_down
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1993 UNC Chapel Hill , BA , Journalism and mass communications

I am a(n):


If you're an entrepreneur or corporate innovator, why?

I want to change the world.

My favorite startups:


What's most frustrating and rewarding about entrepreneurship/innovation?

Never enough time to do all the things I want to do.

What's the No. 1 mistake entrepreneurs/innovators make?

Not focusing enough on customer acquisition

What are the top three lessons you've learned as an entrepreneur?

1. Customers before all (investors, employees)
2. The solution to the problem you're solving is not the first iteration
3. Obscurity is worse than negative comments

Full bio

Tristan Louis is an Internet veteran, having worked in the Internet industry since 1993. Mr. Louis was the founder or co-founder of two publicly traded companies ( and Earthweb) and two companies that were sold (Net Quotient and Moveablemedia) during the dotcom boom.

Mr. Louis' last company was acquired by a large financial firm, leading him to a decade-long career on Wall Street where he built back-end payment systems for the likes of Linden Labs (Second Life), Blizzard (World of Warcraft), Google (Wallet), Amazon (Payment), and Apple (app store). Mr. Louis also worked as Chief Innovation Officer, helping with some of the first NFC offerings in the world.

Today, Mr. Louis is one of the co-founder and the CEO of Keepskor, a new gaming platform that allows anyone to create simple games on mobiles devices, connected TVs and more, without having to write a single line of code.

A journalist by trade, Mr. Louis has written extensively about the Internet, first in industry publications like Internet World, Business 2.0, the Silicon Alley Reporter, and on his popular weblog, Many of the pieces he's written on his blog have led to interviews in mainstream media both in print (Business Week, the New York Times, the Financial Times, etc...) and broadcast (the BBC, NPR, CBC, etc...) and to speaking engagements around the world.

A pioneer in Internet development, Mr. Louis has been involved in several important developments in the industry:

  • Established some of the models for industry-specific advertising with
  • Among the first people in the industry to work on roll-up plays, through close to 100 acquisitions during his tenure at and Earthweb.
  • An active believer in the rights held in the American Constitution, he worked as a member of a coalition to help secure free speech rights on the Internet.
  • He worked within the Word Wide Web Consortium to establish standards to merge television and the web in the mid-1990s.
  • In 2000, He worked within the RSS community to help amend some of the specifications to support date elements in every items and provide a theoretical framework to distribute data files over an RSS channel, allowing for the development of what is now known as podcasting.
  • Helped define many of the standards around internet payment systems

Born in France but living in the United States, Mr. Louis believes that globalization is now a fact of life and that companies or governments which believe it can be stopped or averted are fooling themselves. He has led development teams on multi-national projects involving development and project management across Europe, Asia, and the Americas.