Einaras Gravrock
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Einaras Gravrock

Einaras Gravrock is the founder and CEO of CUJO, a a smart firewall that protects your connected home from criminal hackers. Founder @Iconery, @Modnique, Top 100 Innovator By Goldman Sachs, YPO LA Member.

Website: https://www.getcujo.com/blog
LinkedIn: https://www.linkedin.com/in/techceocalifornia
Twitter: https://twitter.com/einaras
Los Angeles, California, United States
Member since March 15, 2016
Quote
Father of two. Founder at http://www.getcujo.com . YPO LA member. Entrepreneur. Growth Hacker. Quote_down
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Credentials None
Education
2009 University of Southern California , BS , Business Administration

I am a(n):

Entrepreneur

Companies I've founded or co-founded:
Companies I work or worked for:
Achievements (products built, personal awards won):

- Top 100 Innovator, Goldman Sachs, 2014
- YPO LA Member, 2014-Current

If you're an entrepreneur or corporate innovator, why?

I'm bursting with ideas!

My favorite startups:

Snapchat, Tesla, SpaceX, Uber

What's most frustrating and rewarding about entrepreneurship/innovation?

Most rewarding: At the risk of sounding corny, I get to create the future every single day. My routine is working on something new every day of every week of every month. Best of all, when it all comes together, a problem gets solved for many many people. Case in point, CUJO protects people against home hackers.

Frustrating? Listening to all of the people who say that we you want to do is impossible.

What's the No. 1 mistake entrepreneurs/innovators make?

The worst thing that any entrepreneur can do is to believe that 'sales are everything'. Investors often tell you 'all we care about is top-line sales'. Build aggressively, but build a sustainable business.

What are the top three lessons you've learned as an entrepreneur?

- Focus on Gross Profit
- Hire people who will tell you what to do, not the other way around
- Customers vote with their wallets, listen to them.

Full bio

✉ Einarasg@gmail.com Summary: Einaras Gravrock is the founder and CEO of CUJO, a plug-and-play device that protects all electronics and appliances connected to your home Internet from home hackers. As CEO, Einaras not only sets the vision for CUJO, but also oversees daily business operations and the development of the product features. Harnessing more than 10 years of experience in marketing, business development, global e-commerce and the use of disruptive technologies, Einaras aims to set a higher standard for consumer products that will protect families in a digitally connected world. A serial entrepreneur, Einaras has launched a string of successful companies in the ecommerce and technology sectors, driving them to exponential revenue growth through aggressive go-to-market strategies and thorough marketing and operational models. Among his most noteworthy start-ups is online fashion site, Modnique, which Einaras took from a napkin concept to a $50 million a year company within five years. Likewise, under his guidance as the Director of Online Marketing and Advertising at Bidz.com, the company became a NASDAQ-traded $600 million enterprise. Named one of the “100 Most Intriguing Entrepreneurs” by Goldman Sachs, Einaras’ expertise in business networking, capital-raises and acquisitions has made him a trusted source for The Wall Street Journal and InternetRetailer.com, among other national and industry publications. Einaras is an active member of the Young Presidents Organization, which connects 22,000 business leaders in more than 125 countries. He holds an undergraduate degree with honors from the University of Southern California, Marshall School of Business. Expertise: ✔Consumer Technology ✔Business development ✔E-commerce ✔Online Advertising ✔Digital Strategy ✔Internet of Things ✔Brand Development ✔Social Media Marketing ✔Media Relations ✔Web Analytics ✔Affiliate Marketing ✔Search Engine Marketing ✔International Business