Ei-Nyung Choi

First-time entrepreneur

Self Aware Games, Big Fish Games, Motorola, Good Technology, Social Concepts, Supernews, remarQ, Critical Path

I want to change the world.

From MIT grad to Tech Founder, Ei-Nyung’s been a software engineer at successful, scrappy startups in Silicon Valley for 17+ years. Most recently, before venturing out with her own startup, she helped pioneer a live-updating infrastructure for iOS that enabled her team to be free from the Apple App approval process, which resulted in a 5-20x improvement in that team’s iteration speed. She’s always part of the cutting edge of technology - she was a core contributor to one of the first (if not the first) cross-platform multiplayer mobile games. Prior to that, she created the first known cross-platform HTML5 game interface that could be run in both iOS and Flash. Ei-Nyung is among the very few engineers who can say she has 10+ years of mobile engineering under her belt, having worked on Windows, Symbian and Palm platforms before developing her iOS and Android expertise. She’s managed teams, designed pipelines, built products from scratch, and has always been proud that the products she’s worked on have been best-in-class.