David Scrim

Omnichannel CRM executive with deep experience in combining online and offline data to deliver optimized media decisions across all channels. Expertise in business development, product management, product development and product marketing at start ups and Fortune 500 companies. Specialties: CRM, database marketing, identity management, machine learning, measurement, strategic planning, business development, product marketing, product management, product development, project management, pricing, display advertising, behavioral targeting, segmentation, data management, direct marketing, media optimization, acquisition, retention, mobile, video, social