Memora Health raises $30M to digitize complex care

Steven Loeb · April 18, 2023 · Short URL: https://vator.tv/n/569b

The company uses AI to triage patient questions and concerns to the right care team

Even as healthcare starting to move more and more outside the walls of traditional clinical settings, there still isn't great infrastructure in most of those settings to support patients. Much of the core technology stack is grounded in EHR systems, which have been designed to manage patients when they're directly in front a clinician.

Memora Health was built to play the role of the infrastructure that helps those care teams actually manage and support those patients, using AI to digitize and automate complex care workflows. It partners with clinicians to deploy care programs that are responsive to specific patient population needs, making adoption and sustainability much easier.

Now the company will be able to scale its intelligent care enablement platform with new health system partners thanks to a $30 million round of funding the company announced on Tuesday. The round was led by General Catalyst with participation from Northwell Holdings, Edward-Elmhurst Health, PagsGroup, and other strategic investors, as well as follow-on investments from existing investors Andreessen Horowitz, Transformation Capital, and Frist Cressey Ventures.

Founded in 2017, Memora’s customers use its clinical programs to anticipate what symptoms and complications patients may experience and provide them with real-time guidance on how to manage them. Its technology provides 24/7, two-way communications with patients around their care, and intelligently triages patient questions and clinical concerns to the appropriate care team members. That means that patients are able to get timely answers and proactive information about their specific diagnosis.

Memoria interfaces with the patient's medical record to make sure that when they receive certain information and reminders that it's are specific to their problem list. The company has an entire clinical team in-house care delivery function that designs and maintains these different programs in 26 different clinical areas, including educational information around specific diagnoses that Memora writes. It then sends those out on a set schedule for different types of patients, such as different symptom triage guidelines and different commonly asked questions. 

This type of engagement can help patients avoid a trip to the ER, and help them better manage symptoms at home. It also allows clinicians to practice at the top of their license, allowing them to focus on patient care.

Some of the health system that have partnered with Memora include Penn Medicine, Edward-Elmhurst Health, and Dell Children’s Medical Center; earlier this year the company announced a partnership with Moffitt Cancer Center, a cancer care and research institution, which will bring together Moffitt's expertise in oncology with Memora's clinical intelligence care platform as well as with Virtua Health, the largest health system in South Jersey. 

"Every clinician wants to hold the hand of their patient as they progress along their care journey and be there to answer questions and address concerns, but care teams are stretched across large patient populations, inundated with messages, and burnt out," Manav Sevak, co-founder and CEO of Memora Health, said in a statement.

"Memora Health is tipping the scales, enabling clinicians to deliver the level of care they were trained to provide and helping them rediscover their passion for caregiving — while also unlocking the modern care delivery experience that consumers expect." 

Listen to a recent podcast VatorNews did with Sevak below:

(Image source: memorahealth.com)

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