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Trends in the consumerization of IT
Last week, I had the opportunity to speak on a panel at CITE (Consumerization of IT in the Enterprise) with fellow VCs Arif Janmohamed of Lightspeed Venture Partners and Aaref Hilaly of Sequoia Capital. We had spirited discussions on innovations and trends in consumer technologies for enterprises.
Here are the highlights:
- Big data analytics: it’s no revelation that big data is big. But plenty more innovation is required to make sense of big data, which by definition is too “big” for companies to tackle on their own. ETL systems that extract, transform, and load data from disparate applications are still limited, particularly vis-a-vis data in legacy databases.
- Mobile CRM: it’s the holy grail of next-generation enterprise applications. There’s been a lot of start-up innovation in this space, but the market is very early. The biggest challenge is in creating a mobile CRM platform for salespeople that is truly easy-to-use androbust. The panelists agreed that the opportunity is big and that this problem will be solved.
- Social collaboration: my fellow panelists and I had some differing views on this space. One perspective is that social collaboration should be embedded in all software functionality, so it’s not a standalone function. Another is that next generation document management and messaging can be standalone platforms. I’m hoping for a re-imagining of email, which has become a bad combination of a to-do list, messaging infrastructure, and filing system.
- Shadow IT: employees pervasively and increasingly use services not explicitly approved by the enterprise. The battle for IT control has been lost, but IT teams can still provide valuable support to knowledge workers. Shadow IT should be less about control and more about learning from these “unsanctioned” systems to produce an intelligent IT solution.
- Disruptive technologies on the horizon: my bet is on anticipatory computing, as well as multilingual technology embedded in the design stage of application development. Others talked about Bitcoin, drones, and mobile messaging.
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IDG Ventures is a global network of venture capital funds with approximately $3.6 billion under management and a portfolio of over 220 companies built over the last 15 years. The IDG Ventures network is comprised of five independent partnerships managing funds in North America and Asia. Each partnership makes investments on behalf of its limited partners, including International Data Group (IDG), the world's largest IT media company. By combining the IDG platform – an unparalleled combination of global publishing, market research (IDC), and conferences and exhibition resources – with years of hands-on experience in early-stage company building, each IDG Ventures fund helps companies understand their markets better and penetrate them faster than their competition
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Lightspeed Venture Partners is a technology-focused venture capital firm that manages $1.3 billion of capital commitments. We closed Lightspeed VII, a $480 million fund, at the end of 2005. Over the past two decades, our partners have invested in more than 120 companies, many of which have gone on to become leaders in their respective industries. Our team invests in the U.S. and internationally from offices in Menlo Park, China, India, and Israel.
We are proud to have partnered with many exceptional management teams. Our investment professionals have contributed domain expertise and operational experience to help build high-growth, market-leading companies such as Blue Nile (NILE), Brocade (BRCD), Ciena (CIEN), DoubleClick (DCLK), Informatica (INFA), Kiva Software (acquired by AOL), Openwave (OPWV), Quantum Effect Devices (acquired by PMCS), Sirocco (acquired by SCMR), and Waveset (acquired by SUNW). Some of our recent exits include the top-performing tech IPO of 2006, Riverbed Technology (RVBD), and the top enterprise software acquisition of 2006, Virsa Systems (acquired by SAP).
Visit our website at www.lightspeedvp.com
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Sequoia Capital is a venture capital firm founded by Don Valentine in 1972. The Wall Street Journal has called Sequoia Capital “one of the highest-caliber venture firms” and noted that it is “one of Silicon Valley’s most influential venture-capital firms”. It invests between $100,000 and $1 million in seed stage, between $1 million and $10 million in early stage, and between $10 million and $100 million in growth stage.