Socialprise - Social media and enterprise

Gerhard Gschwandtner · July 22, 2008 · Short URL:

Tracking down leads from a one-stop source

Jigsaw is great for finding contact information of people you don't know. ZoomInfo is great for finding information about companies. LinkedIn is a great source to know who knows whom. Facebook is a great place to find photos or tidbits of information about a person. InsideView aggregates all that information into one place for easy intelligence gathering.This is what Rand Schulman, CMO of InsideView, calls "Socialprise." It's a term that describes how social media merges into the enterprise to help salespeople create better connections with their customers and prospects. 

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