Ken Rudin on Sales 2.0

Gerhard Gschwandtner · July 22, 2008 · Short URL: https://vator.tv/n/315

Ken Rudin, CMO of Lucidera

Lucidera is a company that offers business analytics as a service. Ken Rudin explains how his company exploits Sales 2.0 technology to run a highly efficient sales organization where everything gets measure and improved to create more satisfied customers.

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