Why I left MarketWatch, and why I started

Technology trends and news by Bambi Francisco Roizen
April 7, 2007
Short URL: began as a little garage project that I started last year to help me vet startups' pitches and to give exposure to those I'd invariably overlook as a columnist.  It was always understood that if and when the company showed some traction (potential conflicts would therefore invariably arise), I would have to make the choice to stay at MarketWatch and cut ties with or run my venture. The time came. MarketWatch asked me if I wanted to stay full-time or if I wanted to run On Friday, I decided to run full-time. With much regret, I'm leaving MarketWatch, my employer for eight years, as a full-time columnist and correspondent. I do hope to maintain ties.

I'm going to try my hand as an entrepreneur. I think I'm making the right decision. If I didn't make this decision, I would always regret not trying. Go to to read comments from that post.

Note about  The alpha site just launched Jan. 1 (with the real site to launch soon), so the current site is really just a taste of what is all about. The new and more improved site launches this month.