Apartment List
Location: 475 Brannan, San Francisco, California, United States United States
Founded in: 2008
Stage: Revenue generating
Number of employees: 31-50
Funding history:
- Date: 12/2010, Seed: undisclosed amount (post valuation: undisclosed amount).
Investors: Scott ingraham, Denis Grosz
- Date: 10/2009, Seed: undisclosed amount (post valuation: undisclosed amount).
Investors: Ariel Poler, Brad Stroh
Short URL:
Awards and mentions
2012 Vator Splash Winner
Apartment List won the judge's vote.
5835_942 won a Webby Award for Real Estate in 2012

Apartment List

Millions of Apartments, One Fast Search
San Francisco, California, United States United States

Apartment List is the world’s fastest-growing apartment search engine that that is creating a trustworthy and transparent marketplace for renters and landlords. The company is headquartered in San Francisco and built by a team that hails from Google, Yelp, Yahoo, Amazon, Gilt Groupe and Boston Consulting Group.

  • About
  • >
  • Activities
  • >
  • Documents
  • >
  • News
Company description

Apartment List is the fastest-growing online rental marketplace, and we’re on a mission to help everyone find a home they love while making the search process simple. By asking our renters the important questions, we offer personalized results that meet your apartment wishlist. With over four million units on the site, we’ve reached over 150 million renters in over 40 cities.

Since inception, Apartment List has raised $110 million in funding from investors including Allen & Company LLC, Canaan Partners, Industry Ventures, Matrix Partners, Passport Capital, Quantum Partners LP, a private investment fund managed by Soros Fund Management LLC, Tenaya Capital, and WTI.

Founded in 2011 by CEO John Kobs and COO Chris Erickson, Apartment List calls San Francisco home.

Learn more at

  • John Kobs
    John Kobs | Founder
    Co-founder and CEO of Apartment List
  • Chris Erickson
    Chris Erickson | Founder
    COO and Co-Founder of Apartment List, the fastest growing rental marketplace. We reach over 3 millon monthly renters and make finding a great apartment easy and intuitive.At Apartment List I am responsible for Product, Growth and Sales Operations....
  • Victoria Haas
    Victoria Haas | Team member
Business model

Apartment List is the world’s largest and fastest-growing apartment search engine. With millions of listings under one roof, it bring hundreds of listing services like,, and others into one fast search experience, saving renters time and money in their search for housing, and delivering instant value to its partners by efficiently filling their vacant properties with qualified renteres.  

Apartment List’s elegant interface blends the best in search, social and mapping technologies with community scoop on neighborhoods (and one cute robot) to paint an eye-popping picture of each property. Today, more than 500,000 renters use Apartment List each month, and growing.

The company recently won the 2012 Webby Award (People’s Voice) in Real Estate.


Competitive advantage

Apartment List has the largest database of rental properties on the web, from the widest variety of listing sources. Apartment List's partnerships with hundreds of internet isting services are unmatched, giving the company a significant competitive advantage. 

Apartment List is profitable. The company raised less than one million dollars of seed funding from leading angel investors. Co-founders John Kobs and Chris Herndon came to Silicon Valley via the finance world, and believe that profits and amazing technology products should be pursued simultaneously.

The Apartment List business model can scale across industries and Vertical Brands will be pursuing other verticals, such as autos. Apartments are just the beginning.


Denis Grosz
CEO of Conjecture Corporation, a network of consumer websites reaching over 10MM unique visitors per month. Investor/Advisor of web startups.
Ariel Poler
Entrepreneur, mentor and investor. Founder of IPRO, Topica & TextMarks. Director of Freedom Financial, Strava, StumbleUpon, LinkExchange & Odeo. Investor in AdMob, SlideShare, Optimizely, Thumbtack, Flixster, BrightRoll... Into Human Augmentatiion.
Brad Stroh
CEO - and Freedom Financial Network. Investor and advisor to multiple early stage start-ups, board member to four current investments.