Six months ago, SplashX debuted in Oakland. On January 19, 2017, the LA inauguration of SplashX was launched. Read More
How to Think About Marketing an Innovation
Innovation is all about value, and both internal communications and external marketing have a critical role to play Read More
Escape from message hell
We are caught in an endless cycle of messaging hell and the pattern is always the same. First, Read More
Make your users do the work
The belief that products should always be as easy to use as possible is a sacred cow of Read More
Never take your eyes off this hacker metric
If you’re like me, you’ve had enough of the Facebook IPO story. For tech entrepreneurs struggling to build stuff, the Read More
Billion-dollar mind trick; How Instagram hooked users
Yin asked not to be identified by her real name. A young addict in her mid-twenties, she lives Read More
The tough decision of changing business models
In this “Lessons learned” interview, uTest founder and CEO Doron Reuveni, talks about how the company changed business Read More
Getting Good Intel: How User Research Can Go Wrong
As we’ve discussed in previous articles, the belief that some research is better than none is not accurate. Read More
Best Vacation Tip for Small Business Workaholics.
Do you actually go on vacation when you go on vacation? Typically, I don’t. This Thanksgiving week my Read More
And The Winner Is…….
With so much doom and gloom in the press these days, it’s great to have a fun story Read More
A Mixed Bag of News for Small Business
Network Solutions and the Center for Excellence at the University of Maryland’s Smith School of Business just recently Read More
Are You Cut Out to Be a Franchisee?
For many Americans, owning a small business is a life-long dream. However, building a business from the ground Read More
Today’s Entrepreneur: Cory Jones
Today’s entrepreneur is Cory Jones, CEO of DINKlife, the first and only online media and lifestyle brand/community for Read More
Entrepreneur Tips: Yonatan Maor, Shaker
Yonatan Maor is the CEO and Co-Founder of Shaker, whose Facebook app for interacting and meeting in virtual Read More
Research Recruiters, Your Best Friends
Research is all about people, so it’s important to find the right people when you’re conducting user research. Read More