At Vator.tv, we think the world is ready for a new
approach to covering the technology industry. In our view, tech coverage through the years has
been, in a word, boring.
It’s
been boring because it’s been largely lacking in the humor department.
And it’s been lacking humor because it’s tended to view the executives,
investors and bankers who ply the tech trade alternately as
halo-adorned visionaries or as peddlers of kool-aid, rather than
as real people. Visionaries and Kool-aid peddlers can change the world,
no doubt. But they’re not funny. People are funny.
The proliferation of blogs focused on the tech
industry has moved the needle in the right direction. The best of them
have pulled back the curtain and undressed many characters who had
previously moved within bubbles of teflon. This has helped counter the
resentful whispers that journalists at traditional media companies have
uttered about the blogosphere — namely, that their main editorial
goal is simply to drive traffic to other blogs.
To add our two cents to the pile, we offer Blog Critic
News, in which we call out the real people behind the biggest tech
stories of the week.
In this, our second
episode, we look at Steve Ballmer’s aggressive courting of Facebook, why Rupert Murdoch is a visionary and the dangers of pitching an inferior software idea to Steve Jobs.
(Warning
to viewers: this is a work of satire, riddled with cheap character
assassination, specious analysis and blatant errors regarding the
management Microsoft, Google, Apple and News Corp.)
