When Yaniv Bensadon founded FixYa in 2005, the crowdsourcing support site was dedicated to helping users fix problems with their electronic gadgets.
Since then, it's expanded to include everything from cars to appliances.
Traffic to the site, which gets 10 million unique monthly visitors, is growing 12% per month, while revenue is growing at twice that rate, Bensadon says.
FixYa.com generates revenue from advertising and from premium services that charge users between $10 and $20 to get their problem fixed faster by pre-screened experts.
Whereas most of the problems submitted to the basic service are anwered within 12 hours, premium users get answers within an hour, according to Bensadon.
He's now launching FixYa SMB for merchants and small businesses, which can use it to configure a branded site for customer support. The service is free and used to generate more traffic.
"It's a distribution channel," says Bensadon.
Large electronics retailers, including Best Buy, also use customized versions of the site for some of their customer support needs.
The company is "almost cash-flow positive," and Bensadon expects to hit that financial milestone by year's end.