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Clean Advertising Skins on My Straight Truck

by Deborah Deragon, February 27, 2013 | Comments

How do I clean the advertising skins on my straight truck

Keeping the advertising skins on straight trucks clean is really very easy. The two main keys are consistency and care. Before I tell you how to keep these advertising skins clean, we first have to identify the type you are utilizing. The first advertising skin option is a less durable, promotional one. These graphics are used for a shorter amount ...

Remove My Current Graphics to Install the Traxx Frame

by Deborah Deragon, February 12, 2013 | Comments

	Do I have to remove my current graphics to install the Traxx Frame? No! This is why companies hold so much value in the Traxx Frame System, once the frame is installed, the banner slides over top of your current message. If you have full body wraps on your fleet of box trucks and or Trailers, our installers remove three (3) inches per side to affix the Frame directly to the box truck ...
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Does a framing system damage my box truck or trailer?

by Deborah Deragon, February 6, 2013 | Comments

The Advertising Trucks Traxx billboard system, if anything, adds value to the box or trailer.

To put it bluntly, NO, absolutely not! Almost the exact opposite is true. In fact, adding a frame system to a box truck or trailer can increase the value. The next owner has the system already in place and can take advantage of it if they want. It’s rent free, production only advertising space. If they choose not to utilize ...

Advantage to Make your Truck Ads Work for Company

by Deborah Deragon, January 6, 2013 | Comments

Let’s go through a hypothetical scenario to better illustrate my point.

t’s amazing to me that more companies don’t take advantage of the fleet space they already own. It’s rent free, production only media! Yet, they always seem to take full advantage of their tv ads, radio ads, billboard ads, online ads, etc. It’s traditional ad media that requires payment of monthly rental and is severely affected by fragmentation. I’m not ...

Utilizing a Truck Frame System as Neighborhood

by Deborah Deragon, December 13, 2012 | Comments

With today’s zoning Laws, how do you get a large outdoor billboard into a neighborhood?

What’s a better way to reach neighborhood residents? A small newspaper ad which they will use for their fire pit or a 20′, 24′, 26′, 28′ box truck, and or a semi truck trailer? As a retail company, if I offered you RENT FREE billboards in residential communities and all you had to pay for would be production and installation, ...

Affordable Care Act (ACA), New Taxes | Donald Saelinger

by Deborah Deragon, December 13, 2012 | Comments

Will ACA succeed? Will It Result In Renewed Recession?

The Affordable Care Act is now the law of the land. Its implementation has begun and will continue for the next few years. The ACA also referred to as “Obamacare” has survived much turmoil, political wrangling, state’s lawsuits, and a Supreme Court decision about constitutionality. The issue of state sponsored Medicaid programs is still far from certain, as many states ...

No Need to Increase Your Advertising Budget

by Deborah Deragon, December 10, 2012 | Comments

Have I been as successful as I can possibly be?” You have been good but could you have been great?

It amazes me how people are set in their ways. They have been successful doing the same things year after year but never stop to think, “Have I been as successful as I can possibly be?” You have been good but could you have been great? This applies in the advertising world too. Companies that have been in business for ...

Maryland Library Looks to Advertise While Making Money

by Deborah Deragon, December 6, 2012 | Comments

The library was supported by membership dues and fines, and was open to the public on Friday

Carroll County Public Library began in 1863, when the Westminster Public Library was founded by Reverend J. A. Monroe and Dr. Charles Billingslea. The library was supported by membership dues and fines, and was open to the public on Friday afternoons. Today they have system-wide circulation exceeded 4.4 million and 10,332 children and teens participated in CCPL’s summer reading programs! ...

Medicine to Prevent Malpractice Lawsuits

by Deborah Deragon, November 30, 2012 | Comments

Defensive medicine to prevent malpractice lawsuits is costly to the American healthcare delivery

Defensive medicine to prevent malpractice lawsuits is costly to the American healthcare delivery system The American medical liability and medical malpractice lawsuit system remains a very vexing problem for physicians and patients. The fear of a lawsuit not only places a wedge between physicians and their patients, but it forces defensive medicine to prevent lawsuits, which adds substantially to the ...

Make your fleet graphics to a whole new level

by Deborah Deragon, November 20, 2012 | Comments

A medium that was totally unaffected by this widespread fragmentation

When we first started introducing wraps and idea of using your fleet as rent free billboards, most looked at us like we were crazy. They couldn’t even fathom the idea. It was too “out of the ordinary”, “cutting edge” or risky. However, due to the gradual fragmentation of traditional advertising, businesses were forced to find other ways to reach consumers. ...

Photo shoots can help take your fleet graphics to a who

by Deborah Deragon, November 20, 2012 | Comments

A medium that was totally unaffected by this widespread fragmentation

Medical Malpractice Lawsuit Insurance Premiums on Decli

by Deborah Deragon, November 16, 2012 | Comments

Recently, American Medical News reported that medical malpractice lawsuit insurance premiums have be

Overall, across the United States, medical malpractice lawsuit insurance premiums declined on average of about 3% over the past two years. Additionally, medical malpractice insurance is more readily available than it was in the late 90s and in the early 2000s, when such coverage was difficult to obtain and was very expensive. The cost to defend medical malpractice lawsuits has ...

Election Day is Finally Upon Us

by Deborah Deragon, November 6, 2012 | Comments

The campaign television commercials, phone calls, emails, requests for donations, campaign workers a

Obama have both reiterated many times during the campaign, we Americans do have a clear choice. We wonder whether the election process will be able to discern the winner and loser in short order. We wonder whether the outcome of the election will be complicated by “hanging chads”, lawsuits, Supreme Court decisions, and yes even voter fraud. Certainly there is ...

Landmark International Trucks is a Fleet Resource

by Deborah Deragon, October 31, 2012 | Comments

All Types of Industries Simply Taking Orders from Their Customers and Not Really Offering any Value

I am so use to companies in all types of industries simply taking orders from their customers and not really offering any value or knowledge. I realize, in some situations, this is all that is needed and what the customer wants but there are plenty of others where the customer would benefit from so much more. I find this to be ...

Deborah Deragon

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