SweatGuru
Location: 920 Harrison St, #1, San Francisco, California 94107, United States United States
Founded in: 2012
Stage: Beta (public testing)
Number of employees: 1-5
Funding history:
- Date: 09/2013, Seed: $500 (post valuation: undisclosed amount).
Investors: Jesse Brill
Short URL: vator.co/sweatguru
Followers (208)
Testimonials

As an investor in this company, I have been continually impressed with the product, the team, and the potential for growth. The market is wide open, and I'm excited to see such an exciting company take it by storm.

SweatGuru makes it easy to connect people to fitness professionals, creating an accessible community full of training options for the public and an easy to use booking system for trainers.

SweatGuru has some impressive plans to disrupt an area that is in dire need. While they work on the technology to connect your one profile with the ability to sign up for different kinds of fitness services, they're also building a community and great content. No easy task but they're well on their way.

Very impressed with what the team at SweatGuru is working on. Looking forward to see them grow this exciting product.

From Gil Eyal

SweatGuru

Discover fitness you love!
Startup/business
California, United States United States
http://www.sweatguru.com

SweatGuru is the first marketplace that brings people together around fitness classes and experiences. By allowing anyone to organize, discover, book and share fitness classes online, SweatGuru takes the work out of working out. The company also helps small and medium-size fitness businesses get online and be more successful.

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Company description

SweatGuru is the first marketplace that brings people together around fitness classes and experiences. By allowing anyone to organize, discover, book and share fitness classes online, SweatGuru takes the work out of working out. The company also helps small and medium-size fitness businesses get online and be more successful. By offering the first easy to use, affordable tools for marketing, scheduling, payments and staying in touch with clients, SweatGuru allows fitness professionals to spend more of their time teaching, and less time behind a desk.

 

View screenshots here. 


Team
  • Jamie Walker
    Jamie Walker | Founder
    Jamie Walker is the founder and CEO of SweatGuru, the first marketplace that connects people with fitness classes. Jamie is also the founder of Fit Approach, an online health and fitness community.
  • Alyse Mason Brill
    Alyse Mason Brill | Founder
    Founder SweatGuru & Fit Approach • Strong product development & operations background • Kaiser Permanente • University of Chicago & UC Berkeley • Dancer and yogi.
  • Hillary Murphy
    Hillary Murphy | Team member
    10+ Year PR pro been consulting to tech start-ups and CEOs for the past 3+ years.
  • Jeremy Minderbinder
    Jeremy Minderbinder | Team member
Business model

SweatGuru will be free for consumers, and offered as a competitively priced subscription for businesses. Subscription for businesses ranges from $19-99. Additional revenue will come from advertising, affiliate programs, lead generation tools, and corporate wellness programs.

Competitive advantage

The nearly 1 million fitness businesses in the United States need a simple, cost-effective way to manage class scheduling, revenue, and customer relationships. Currently, less than 1% of non-gym fitness businesses use software to manage and grow their businesses: the remainder rely on fractured, paper-based tools.

Low adoption of business management software reflects a gap in the marketplace: despite industry size and growth, innovation in the B2B fitness technology space has lagged, and existing competitors have been slow to respond to customer demands.

80% of consumers want to schedule fitness classes online, and currently rely on a combination of internet searches and Yelp to discover fitness classes. There is an opportunity to streamline this time-consuming discovery process in a way that benefits both consumers and businesses.

Currently, no product on the market offers both a front-end and backend solution for fitness businesses. Bringing those two sides together on the same platform not only helps grow the existing business but also helps bring in new market opportunities via new customers and new advertising streams.

 

There is a significant market opportunity for a comprehensive solution that addresses consumer and business needs on a single platform.

 

 

Investors