Plug.dj
Location: 1600 Vine Street, Los Angeles, California 90028, United States United States
Founded in: 2012
Stage: Beta (public testing)
Number of employees: 1-5
Short URL: vator.co/plugdj
Followers (285)
Testimonials

Plug.dj is simply amazing. I have used their services for many months, not only is it a good way to listen to great music others are sharing... It is also a great was to meet new people and get involved in a community!

I really recommend using plug.dj! You won't regret it :D

All the best for the future plug.dj!

Plug.dj

Real-time social music and video communities
Startup/business
California, United States United States
http://plug.dj

Plug.dj is an international community where people can enjoy music/videos together in a socially interactive environment. Our customers are brands seeking a highly integrated advertising channel, artists looking to reach a wider international demographic, and digital content consumers that enjoy consuming content in a fun and engaging environment.

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Company description

Plug.dj is an international community where people enjoy music and videos together in a real-time socially interactive environment. Our users choose from a wide array of expressive characters, join any number of virtual rooms where they can discover and share music and videos, and communicate with international cohorts using our real-time chat translation.

Plug.dj enables brands to provide an interactive, deeply immersive and real-time media experience for consumers worldwide. Our average user spends over 50 minutes on the site per visit while actively engaging in the social consumption of videos and music, gaming mechanics, international chat and social media integration that leaves the user with a positive brand association experience.

Whether, it's music, comedy, movies, or live events, we're a platform for group real-time digital content consumption. 

We have a great vision for Plug.dj and are well on our way to building a successful company. As a reference to the stickiness of our product, I've included some noteworthy stats on our traction through our beta phase:

  • We've had +1.1 million users register to date across +191 countries
  • Average user spends 50 minutes on the site per visit with 30% spending over 30 minutes per visit. Our more engaged users spend multiple hours on the site per visit daily.
  • Plug.dj is already translated into 9 languages and our real-time chat translation enables people to communicate regardless of their native tongue

 


Team
  • Alex Reinlieb
    Alex Reinlieb | Founder
    I'm a founder at Plug.dj, an international community where people enjoy music and videos together in a socially interactive environment, complete with dancing avatars to match people's personalities.
  • Jason Grunstra
    Jason Grunstra | Team member
    An idea guy with precise execution skills and a vicious flare for marketing!
Business model

Plug.dj enables brands to provide an interactive, deeply immersive and real-time media experience for consumers worldwide. Our average user spends over 50 minutes on the site per visit while actively engaging in the social consumption of videos and music, gaming mechanics, international chat and social media integration that leaves the user with a positive brand association experience.

Revenue Streams (will explain our strategy in greater detail offline)

  • Virtual Goods (avatars, backgrounds, dj effects)
  • Native Advertising through deeply immersive brand experiences
  • Live streaming of events (pay-per-view/subscription)
  • Affiliate Sales through product placement

Problems we’re tackling 

  • Discovering content from outside your social circle is hard 
  • People are social but consuming content online is lonely 
  • Content licensing and distribution restrictions 
  • Language barriers 
  • Accessing a highly engaged audience 
  • Revenue generation for artists and content producers 
  • A&R platform for labels/management

 

Competitive advantage

We're focused on creating realtime interactive communities around digital consumption in a way other services are not. We're not about the current social norm focusing on what has just happened, but rather experiencing it together with cohorts around the world. Our proprietary technology is a platform that enables our customers to consume content together and interact in realtime as well as enable musicians//brands to distribute content.