Overstat
Location: San Francisco, California United States United States
Founded in: 2009
Stage: 1.0 (formal launch)
Number of employees: 6-15
Funding history:
- Date: 08/2011, Seed: undisclosed amount
Short URL: vator.co/overstat

Overstat

Visual Website Analytics & Conversion Rate Optimization
Startup/business
California, United States United States
http://www.overstat.com

We have the only Website Conversion Rate Optimization platform that truly requires no programming while offering robust website analytics and testing features.

Overstat installs in minutes and runs directly on top of customers' websites as an overlay. Some features include split tests, form design, WYSIWYG editing, heat maps and traffic charts.

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About
Activities
Video/documents
Company description

Overstat is the first on-screen website testing and analytics tool. With Overstat, you can increase landing page conversion rates or the conversion rates of any website goal. It's CRO made easy and powerful! 

You can use Overstat without any programming or knowledge of html object codes, etc. In addition to overlaid website analytics and heat maps, you get WSIWYG editing for A/B split testing, lead-gen form improvement and other tests to improve your conversion rates, real-time! See a video demo and sign up for a free trial on our website: www.overstat.com 

Overstat is available by monthly subscription, with pricing plans based on the monthly page views of the client's website. And all 30-day trials are free.

In addition to selling direct, we partner with SEO and other marketing agencies, marketing automation platforms and consultants.

Overstat is currently raising a seed funding round. Although, the software is highly extensible, we have a robust product in market.

 


Team
Business model

After a 30-day free trial, subscribers pay a monthly subscription fee of $99/month or more.

We also work with comparable businesses that have sales and service teams to offer white-labeled, "powered by Overstat" versions that provide monthly revenue based on the volume of sites and level of use.

Competitive advantage

Overstat enables non-technical web marketers to use a WYSIWYG editor to set up multiple page variants, to direct some traffic to the variants, and to analyze the results of the test, all via an application that runs over the top of their website.

Overstat combines extreme accessiblity and timeliness with rich analytics.

No other solution provides as much actionable information in so little time, to anyone.

Investors
Jed Katz
Jed Katz is the Managing Director of Javelin Venture Partners. One of the pioneers of online commerce, Jed has spent his 20 year career developing, advising & investing in early stage tech ventures.