NewzSocial (dba Newzstand) offers platforms and application solutions for social news curation and business content marketing. The first product is a consumer iPad App: A Social Curation News Magazine. The company plans support for additional mobile and web devices. The business suite of products includes a news hub for businesses to collect, organize and distribute information; integration with corporate social networks and connections into social media marketing.
The NewzSocial iPad App is a socially curated news reader where users can follow and create broad and niche news streams based on their topics of interest. Users can share and curate these customized news streams called channels, broadly or selectively across the user’s social network. The premise is that users can tap into their network of ‘topic expert’ friends and get the news they want selected by the experts they trust. Think Facebook/Pinterest for news channels, instead of one article or one post at a time.
NewzSocial – Company Background
NewzSocial is the first of a suite of products being built by Newzstand Corp., using a cloud based social news curation platform. NewzSocial is a news magazine app for the iPad, available from the Apple App store.
The Founder/CEO of Newzstand Corp, Anand Jagannathan, is an experienced start-up CEO and technologist who has successfully founded and launched five companies – Newzstand, Responsys (Nasdaq - MKTG), iStorez (sold to TheFind), Reach Software and Banyan Systems (IPO in 1991 – BNYN, EPRE, SWBD).
Anand has three core technology patents. The first two are on microprocessor architectures and another is on graphical UI element design. Anand has a Ph.D. and M.S. in Computer Science from Rice University (Houston, Texas) and a B.S. in Electrical Engineering from the Indian Institute of Technology (Kanpur, India).
Shastri Purushotma, Director of Business Development, has worked with Anand in two of his previous startup companies and was a member of the founding team of Responsys (Nasdaq: MKTG). He has also worked for international organizations in Israel and Washington DC.
NewzSocial is the first in a series of products being developed by Newzstand. NewzSocial is a free consumer product that will be a platform on which paid business services will be offered. Some of these services for businesses include a web widget for curated channels of news, an automated twitter service of selected news topics, and a private network solution for sharing channels of news and curated articles.
The following demo shows the competitive advantage of NewzSocial vis a viz other products: