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Kuznech Inc
Location: 1371 Spoonbill Way, Sunnyvale, California, United States United States
Founded in: 2011
Stage: Revenue generating
Number of employees: 16-30
Funding history:
- Date: 08/2012, Seed: $500 k (post valuation: $6000000).
Investors: Pavel Cherkashin
Short URL: vator.co/kuznech-inc
Followers (2)
Awards and mentions
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Winner of startup competition across Eastern Europe
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Finalist of TechCrunch "Best of Russia" startup competition
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Kuznech Inc

Don't trust bare words
Startup/business
Sunnyvale, California, United States United States
http://www.kuznech.com

Image search technology for e-commerce and social apps, allowing consumers to find similar products, places and people by clicking on images. Simple business model ($0.01 per search query with x100 ROI for customers)

15 PhDs on staff with rocket science engineer and mathematician as founders, US patent on hands, best Russian VC and angel investors

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Company description

Kuznech is an image search technology for e-commerce and social services. We help consumers discover products by visual similarity, just like in an offline store you would ask: "This is ok... But I would like to see what else you have like this?" 

We also enable visual search on image intensive sites, like photo stocks and social networks. With first beta opening in January 2013 after 2 years of heavy R&D work, by July same year Kuznech serves more than 20 mln page views / month in total for more than 50 customers in Russia, US and other markets. Our customers enjoy up to 4x increase in sales conversion among those customers who use visual search widgets by Kuznech. 

Kuznech is a young and dynamic startup. We are hungry for new cool ideas for image search applications, employees, partners, investors. Don't hesitate to contact!


Team
  • Pavel Cherkashin
    Pavel Cherkashin | Founder
    Professional top manager in IT, business angel and venture investor with more than 10 years experience in building IT/software companies in Emerging Markets and Russia.
Business model

Technology is licensed per search query in the range of $3-10 per 1000. In March 2013 Kuznech charged the first paid customer, in July 2013 it delivered 3 mln paid queries and plan to reach 100mln paid search queries in Dec 2013.

Competitive advantage

Key to success in image saarch is not only the quality of the technology, but meaningful customer engagement model (as people have to understand how to search by image) and monetization that would cover the running costs of the search system.

Kuznech is not trying to "boil the ocean", but focus on e-commerce, where monetizaiton model is clear and verified, while consumers are willing to engage with image search to find the product they need but can't explain in words.

Investors
Pavel Cherkashin
Professional top manager in IT, business angel and venture investor with more than 10 years experience in building IT/software companies in Emerging Markets and Russia.