Contact Demand Media
Location: 1333 Second Street, Suite 100, Santa Monica, California 6400, United States United States
Founded in: 2006
Stage: Revenue generating
Number of employees: 50+
Short URL: vator.co/demand-media
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Followers (21)
 
 
 
 
 
 
 
 
 
 

Demand Media

Startup/business
California, United States United States United States
http://www.demandmedia.com
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Company description
Demand Media is building a different type of new media company. With a proprietary media platform that powers the company's highly-trafficked domains and wholly-owned content media properties, Demand Media leverages cutting edge, user-driven publishing, community and monetization tools in its quest to define the next generation of new media companies.
Team

Richard Rosenblatt has a unique vision for the future of the Internet. A serial entrepreneur, Richard's latest venture is Demand MediaTM, a company he co-founded in May 2006 and serves as Chairman and Chief Executive Officer. Demand Media has developed a unique platform that leverages cutting edge, user-driven publishing, community, and monetization tools as it seeks to define the next generation of new media companies.

Richard has built, operated, and sold over $1.3 billion of Internet media companies. Most recently, he served as Chief Executive Officer of Intermix Media, Inc. (Amex: MIX) and Chairman of Myspace.com. Joining Intermix in March 2004, Richard led a successful turn-around of its existing business, helped the management team grow Myspace.com from an unknown web site to one of the most popular properties on the Internet, developed a number of new Internet media properties, and significantly increased shareholder value. During his eighteen months as CEO of Intermix, its public market capitalization grew from $70 million to over $650 million, when it was acquired by News Corporation (NYSE: NWS) in October, 2005.


Shawn Colo is co-founder and head of M&A. Prior to Demand Media, Shawn spent 10 years in the finance industry, most recently as a Principal with Spectrum Equity Investors, a $4 billion private equity firm focused exclusively on investing in media and communications companies. Along with Richard Rosenblatt, Shawn created the original concept and executed the simultaneous acquisitions of eNom, eHow, and several domain name portfolios to create Demand Media. While at Spectrum, Shawn was involved in several of the firm's most successful investments including Illuminet (NASDAQ: ILUM, acquired by Verisign) and Qeyton Systems, AB (acquired by Cisco) and has served on corporate boards in the US and Europe. Shawn is a graduate of Princeton University, with a degree in Engineering and Operations Research.

 

Business model
Demand makes money via advertising on its more than one million Web sites. Here's a list of some sites:

Domain Services /

Demand Knowledge /

Demand Outdoor Lifestyle /

Demand Entertainment /

Demand Games /

Competitive advantage