Company description
There are various reasons people decide to take the path of being an entrepreneur - to make money, become powerful, creative expression, passion or just because:)
Mine is a little different:) For me it is emotional, my passion, my dream and yes my calling:) Melodramatic? What would you expect from someone who has doing stage since I was 12 yrs.
In 2004 at the age of 36 I was diagnosed with Parkinson's. Life derailing, heck yes. The urgency and the need to do something built up and Creatvproductions was born.
My actual premise is very simple - make meaningful content that spreads smiles hope n positive vibes. There is so much angst, bitterness, rivalry, hate - and me being the proverbial positive person want to make this a better place:)
I know you are nodding ur head and saying - show me the money- well that is why it has morphed into a web portal.
My journey in this has been alone as this project has been deemed trivial and just a bunch of vids:) But I am obstinate and have this very strong conviction that there is someone out there who will see the value and help me get to the next step. Naive and foolish?, maybe but we all live on hope don't we? Parkinson's and time is not waiting but this is my promise - will try and try and try till I can try no more.
Cheers.
Sutapa
703 582 0 775
sutapa@creatvproductions.com
Team
Well right now the CEO and Janitor - urs truly - Sutapa Kasibhatla
Sutapa’s exposure to the arts started very early. She began her journey by acting in stage plays when she was a little girl. She did stage plays since she was a little girl. She did several stage plays where she was the main protagonist. Then as she grew older she produced, directed and acted in plays. Most of the plays were presented before an audience of at least a thousand people! Then when she was in high school she got involved with the radio in India where she was the DJ. Did a lot of live broadcasts, plays, game shows, debates, group discussions, variety shows etc. Also did a lot of talks and features on various personalities who were prominent on the Indian scene. Did voice-overs for various radio shows and narrated short stories. She also did a lot of plays on the radio. Thus began her fascination with the media.
She did internships in ABC and CBS affiliated radio and TV station in Washington DC metro area. She was also the Advertising and Promotion manager for an indie film titled “Wings of Hope” where she was involved in the entire life cycle of the film. Presently she is the host and Executive Producer of a TV show titled “It’s my world!” which is under production. The target audience is South Asian women worldwide.
She can be reached at sutapa@creatvproductions.com
Business model
Creatvproductions is gearing up to become a company focusing on content
development for the new media.Content will be multi-platform including
blogging, video blogging, audio podcasts, VOD, as well as content
geared for the mobile market. While the focus is going to be more South Asian, the applications are universal.
Content can be as long as 5 to 10 minutes or as short as 30 secs.
Various topics and uses that can include but not limited to - web
videos, motivational, inspirational, corporate, entertainment etc. They
can also be used as fillers.
Writing, voiceovers, concept for tv shows, vlogs etc.
CreaTVproductions
can help you with voiceovers, writing blogs, creating short and basic
promos, web videos, corporate videos etc. We can also help you in
presenting your ideas/products/services to the Indian audience. Please
feel free to approach us and we can discuss different possibilities. A
challenge is always welcome and appreciated:)
Cheers.
Sutapa
703 582 0775
sutapa@creatvproductions.com
Competitive advantage
Competitive Advantage
While there are several sites out there that have content targeted towards the Indian demographic this portal has a very specific niche and that is South Asian women living away from their homeland. The site will have content that is relevant, informative and audience centric. It will be interactive where the audience can interact via blogs, podcasts etc.
There will be different verticals, looks will be fresh and bright, message delivered in the right way, no sugarcoating but also in an upbeat manner. The idea is to keep them longer and go deeper into the site. The idea is also to tie up with a major broadcast house too.
There are infinite possibilities and for more information on the affluent community please do look at the video posted that talks of some stats
Sutapa Kasibhatla
