Chasing Savings' AdLogix platform is the most comprehensive, turn-key suite of digital advertising and online couponing/search/social media tools for daily metro and weekly community newspaper publishers who seek a competitive, publisher-friendly alternative to the crowded field of online coupon providers who have descended on our industry.
Our team has built a model that is very revenue-friendly as well as publisher and reader friendly. Additionally, the publisher maintains direct relations with his/her advertisers, unlike all the "Groupons" of the world.
Michael K Holland, CEO and Founder. Mike's strategic insight and vision combined with his passion for building leading edge, revenue generating business tools and services, has been the leading catalyst in every stage in the development of the AdLogix(TM) platform and Chasing Savings. The founding of Chasing Savings marks his forth startup over the past sixteen years.
rior to starting Chasing Savings, Mike was the Chief Executive Officer of Net-Flow Solutions, which he founded in 2005. Net-Flow Solutions is a multi-faceted IT company providing consulting and managed IT services, in addition to the hosting services of Online Backup, MS SharePoint, and MS Exchange services. Mike’s vision in creating Net-Flow Solutions was to create a company that moved away from a break-fix model for revenue to one that had guaranteed reoccurring revenue. Mike led Net-Flow Solutions to become one of the first companies in Atlanta, GA to become a complete Managed Services and Software-As-A-Service provider. He also was fundamental in producing a channel sales division within Net-Flow Solutions, where smaller IT consulting firms from across the United States are able to re-brand and re-sell the company’s services. Mike serves as Net-Flow's Chairman of the Board, transitioning his day-by-day responsibilities to fully concentrate on the launch of Chasing Savings.
Mike has also been very active in several non-profit organizations. He has held the positions of Officer and Board of Director with three different non-profit organizations over the last ten years. Mike is an engaging speaker and is frequently asked to speak on the subjects of technology, including mobile, security, social media, and a variety of Microsoft related products as they relate to both consumer and B2B applications.
Myles Fuchs, President. Myles has spent the majority of his more than 25 year career in key senior media operations, sales and marketing management positions within the new emerging digital as well as traditional cable, print and outdoor media industries.
He most recently served as President of PressMart Media Ltd., recognized as a global leader in the development and implementation of software-as-a-service solutions for leading newspaper, book and magazine publishers. Prior to Pressmart, Myles served as SVP of NewsStand, Inc. a NY Times and VC funded digital publishing services provider. On the Web side, Myles has served as Senior Vice President of Sales and Business Development for CareerBuilder.com, where he participated in the site's successful acquisition by the Tribune, Gannett and Knight Ridder Companies. Earlierin his career, Myles served as advertising sales manager for the successful launch of OMNI magazine and at Ziff-Davis Consumer Publications, leading to the acquisition by CBS and Hachette. Myles also served as VP Advertiser Sales of Financial News Network, an early cable TV start-up, which was acquired by GE/NBC and is now CNBC.
Jessie Hill, Chief Technology Officer. Jessie has 12 years of experience in application development and management also holding multiple Microsoft Certifications and Recognitions. She has spent four years of which holding project management, development manager and other leadership roles.
Chasing Savings' AdLogix platform is a comprehensive, hosted turn-key suite of digital advertising platform for online media providers. Our target market is the daily metro and weekly community newspapers. Our product enables our customers to compete in the New Media World by providing their site with the ability to sell online coupons, category/search-based banners, Interactive Advertiser Profiles, Search Engine Marketing, and direct mail from one single hosted solution.
Our revenue model includes managable implementation fees and a revenue share program based on what the newspaper's advertising team sells to their existing clients. Each paper should generate between $120,000 - $240,000 per year.
We are the only provider that is offering multiple services under one platform. In addition, in comparison to Groupon, we do not take the relationship between the newspaper and their advertiser. We allow the newspapers to maintain control of these relationships and set their own pricing model.