Toda!Cell

toda!cell was founded to acclerate off portal mobile advertising; browsing the internet over mobile devices is increasing; people use their mobile device to search for local taxi or reasturant. As they go people have a great interest to find their friends on the network. Toda!Cell provides a unique platform that delivers high perfomance results to advertisers while increasing the value of inventory to the publishers

CEO- Moshe Vaknin- 22 years of experience; in depth knowledge in interactive advertising; world wide experience in building companies from ground up

 

VP R&D- Michael Shlifer- 10 years strong technical experience; in depth knwledge and expertise in data analysis

 

VP Product Managment- 20 years of experience; was involved in product defintion and product marketing.

we have two buisness models:

 

1. ASP model- publishers use our system to deliver ads, manage their inventory, use our advanced targeting engines, using our mobile analytics to measure success and effectively optimize campaigns

 

2. Premium Mobile Ad Network- Toda!Cell with its global mobile agencies and advertisers partners, promote its publishers inventory to get the maximum for every ad delivered using advanced technology that uniqe to mobile devices using location base

our major competative is that we do in depth analysis of user behaviour for long period of time up to two years and be able to target effectively mobile users while browsing the mobile internet. our system shows high CTR to publishers and high ROICEO