CrowdSpirit has been created to resolve the problem of popular consumer products taking too long to reach the market place, not always being in tune with the public's needs and being unduly held up trying to find a route to market. Even The Beatles, JK Rowling and the inventor of the wind up radio all had significant problems setting up a supply chain to get their market leading products in front of an adoring public. It is not in the inventor's or the public's interest for it to be so difficult. A joint venture between veterans of the IT and electronics business in the UK and France and Grenoble EM, CrowdSpirit is harnessing the "power of crowds" to allow inventors and adapters of technology to take their products to market via a collaborative distribution channel which overcomes many of the difficulties that inventors have faced in the past. Furthermore this distribution channel provides opportunities for inventors, developers, distributors and manufacturers to contribute at different stages to enable the supply chain.
Lionel David (CEO):
Lionel is the founder of CrowdSpirit which aims to revolutionize the manufacturing industry by applying the concept of crowdsourcing to the consumer electronics world. This entails creating the first end-user community able to design its own products fully in line with their wishes and expectations. CrowdSpirit has been elected at the 4th position of the best style and design idea of 2006 by Springwise thanks to its network of 8,000 spotters who scan the globe for smart new business ideas.