Boomj.com

Boomj.com introduces a fresh lifestyle to Baby Boomers and Generation Jones.  We invite our 35+ generation to join and take advantage of our social network service for free.  The site provides social networking, dating, professional connection with other members and our featured experts.  We encourage members to take advantage of our updates on current news, professional advice, health, politics, videos, movies, finance, travel, etc.  In addition to our social network, we have our e-commerce service- the Boomj Store, where we offer competitive prices for online shopping and great deals for our members. We are welcoming businesses who are interested in growing an affiliate relationship with us to contact Boomj.com. 

The Name “BOOMj.com"

The name BOOMj derives from the two primary audiences we serve: the Baby Boomers Generation and Generation Jones - both born during the big 20-year, post-World War II boom in births from the mid-1940’s to mid-1960’s.

* Baby Boomers were born 1942 to 1953; we associate their youth with Howdy Doody, Davy Crocket hats, and later, Woodstock and Vietnam War demonstrations.
* Generation Jones, born 1954 to 1965, is a newer concept and name that represents the actual children of the sixties (more wide-eyed than tie-dyed); Jonesers were weaned on The Brady Bunch and Easy Bake Ovens and later were the teens of 70’s heavy metal, disco, punk and soul.

Baby Boomers and Generation Jones today

Today, Boomers are 53 to 64 years old and 16% of the adult US population; Jonesers are 41 to 52 years old and 26% of all US adults. Together they are almost 80 million people, arguably at the prime of their lives. We shouldn’t really say “they,” but rather “we,” because most of us that created BOOMj.com are part of one or the other generation (and at the risk of sounding corny, proud to be so).
The New Generational Paradigm

We’re excited about the new generational paradigm. Generation Jones has already been the recipient of extensive major media coverage, and we’re enjoying watching the buzz. Jonesers were originally mistakenly lumped in with Boomers simply because of shared high birth rates, but generational personalities stem from shared formative experiences, not head counts. The dramatically different formative experiences of Boomers and Jonesers created two very different generational personalities. We at Boomj.com “get” Boomers and Jonesers, the differences as well as the similarities.

Think of us as a place to help redefine your own identity, collectively and individually.

BOOMj.com, Inc., has assembled an experienced management team with more than 145 years of market expertise and a track record for successful implementation of Internet strategies, e-commerce, sales/ marketing campaigns, media and finance.

Robert J. McNulty, Chairman / CEO.  Mr. McNulty is an accomplished entrepreneur with over 25 years of significant experience in specialty retail, e-commerce, branded consumer products, retail start-ups, and developing new concepts and technology platforms for utilization in the Retail Industry. Mr. McNulty founded Shopping.com, which was purchased for $220 million in an all cash transaction by Compaq Computers. Mr. McNulty also founded HomeClub.

Wendy Borow-Johnson, President. Ms. Borow-Johnson has over 25 years of senior level experience in cable network development, broadcast communications and advertising. Ms. Borow-Johnson was the President of the Healthy Living Channel, the General Manager for the Beauty and Fashion Network at the Media Group, Inc., and CEO of RNET Health, Inc., Recovery TV Network.

Mark V. Noffke, Executive Vice President and Chief Financial Officer.  Mr. Noffke is a Certified Public Accountant with more than 30 years of senior level financial and operational experience.  Mr. Noffke was the Chief Financial Officer of Financial Media Group, Inc ., and National Storm Management, Inc. Mr. Noffke was an Investment Banker at Striker Pacific Corporation, and Chief Financial Officer and Director of U.S. Forest Industries, Inc.

Murray Williams, Senior Vice President-Finance. Mr. Williams, was a member of the founding management team at Buy.com and is a Certified Public Accountant. His 15 year business career has been focused on international and domestic financial services with an emphasis on public offerings, private financings and merger/acquisitions. Mr. Williams was also a Manager at KPMG Peat Marwick, LLP. 

Mark Doumani, Senior Vice President of Business Development. Mr. Doumani has over a decade of experience in the start-up and management of small to large-sized business ventures. As VP of Business Development, he successfully developed a pay per click model for BigHub.com. Mr. Doumani has been a co-founder and general counsel to a variety of public and private media companies.  Mr. Doumani is a Juris Doctor.

Ben Clark, Managing Director. Mr. Clark joins BOOMj with over 15 years of brick & mortar and e-commerce management experience. Mr. Clark was a Product Manager at Virgin Entertainment Group and a Director of Merchandising at DVDexpress.com.

Ray Mario,Vice President  Advertising Sales / Marketing. Mr. Mario has 25 years of experience in business and as an entrepreneur. Mr. Mario founded Zippi.com, First Class Communications and Co-founded and served as President at WebbPlus, Inc.