David Parker is the co-founder of a new startup in the online video ad space called Tadcast who’s Read More
Tadcast launches product placement contest
With millions of Americans getting news and information from the Web and essentially living out virtual lives online, Read More
Skipping the middle man seems to be Avventa’s motto in the digital advertising world. With a team of Read More
From where I sit, it appears that the online advertising business has not yet fallen off a cliff. Read More
As you can see from the chart below, online advertising has flattened out. Online advertising grew to $5.9 Read More
While online advertising continues to reach new heights, a glut of inventory is keeping them at lower altitudes. Read More
“I think overall, there is definitely a slowdown in the marketplace,” said Samir Arora, Glam Media’s CEO. “The Read More
As I have mentioned previously, we are entering an overall advertising recession and even online advertising growth has Read More
Now that the U.S. Department of Justice has brought in an experienced antitrust litigator to help it examine Read More
The economy failed to pick up speed last month, according to the Federal Reserve’s Beige book, which captures Read More
When the U.S. Congress held its first hearings on Internet privacy in July, some of the harshest questioning Read More
PubMatic, a provider of ad-management services for publishers, on Tuesday released its AdPrice Index, which showed a steep Read More
News that a key member of the U.S. Congress intends to introduce legislation designed to rein in behavioral Read More
Now that Microsoft and dissident Yahoo shareholder Carl Icahn have said they’d be interested in a deal if Read More
There’s been lots of discussion about what it will take for brand advertisers to start spending more money Read More