When a company is looking to incorporate gaming elements to their loyalty programs, tutorials or other segments one Read More
Onboarding is the most crucial element in gamification
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Facebook coming to a Mercedes near you
Technology in cars has greatly improved finding your destination and keeping the kids entertained with Read More
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Zynga scrambles to roll out second game of 2012
Who wants to stop at just one game debut in the first week of the year? Not Zynga. Read More
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Hidden Chronicles: first post-IPO game for Zynga debuts
A hidden object game called Hidden Chronicles will be the first post-IPO game to be introduced by Zynga. Read More
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Facebook gaming stories coming to your mobile phone
The social gaming ecoystem has had to evolve its business practices each time the 800-million strong Facebook changes Read More
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Mark Pincus: The man turning play into a business
Just five years ago, no one had heard of Zynga or the bubblegum-colored cartoons that inhabit its various Read More
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Zynga investor video touts 1B social gamers by 2016
In order for investors to have some weekend media to consume, Zynga released a 30 minute video pitch Friday Read More
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The Sims Social makes EA the #2 Facebook developer
It was bound to happen eventually. One game developer can’t rule the world forever. The Sims Social, the Read More
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Six million users in a week: Sims Social blasts off
Last Thursday, EA publicly launched the first Facebook version of its wildly successful franchise, The Sims, and the Read More
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Zynga stock setup gives CEO overwhelming power
Social gaming behemoth Zynga is reworking its stock structure to give CEO Mark Pincus 70 times the voting Read More
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Zynga brings CityVille to China without Facebook
As the publisher tries to tighten its grip, the developer seeks wider, freer pastures. Zynga is bringing CityVille, Read More
Would you like to read some legal stuff like this: Zynga develops and publishes social games including FarmVille, Read More
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More mobile from Zynga: CityVille Hometown
Zynga announced Wednesday the launch of CityVille Hometown, a mobile spin on the insanely popular “CityVille” for the Read More
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Zynga to conquer world with Empires & Allies
Zynga announced this week the latest addition to its social gaming treasure trove, Empires & Allies, the company’s Read More
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Zynga to ride wave of social media IPOs?
All of a sudden, the public markets don’t seem so lousy. Zynga, long-time king of social gaming on Read More