Another day, another investment in social in-app or mobile in-app advertising companies. LifeStreet Media, which embeds advertisements in Read More
LifeStreet Media lands $66M for in-app advertising
There’s two markets experiencing rapid growth: mobile apps and mobile advertising. And, Vungle is vying to become a Read More
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DataSift nabs $7.2M, moves into its own SF offices
DataSift, a tool helping enterprises aggregate and find insight from Twitter, has just secured $7.2 million for its Read More
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What analysts expect from Zynga Q1 earnings
Zynga’s shares have suffered a hard run on the Nasdaq since they debuted in December, but many investors Read More
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PrivCo: Facebook’s latest quarter makes it no Google
With the Facebook IPO just a few weeks away, people are trying to calculate if this will be Read More
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Moat pockets $12M to gauge engagement in online ads
The idea that online ads only for when people click on them is a thing of the past. Read More
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Data plans, app downloads drive mobile spend over $100B
Getting sick of everyone being glued to their phones all the time? Get used to it. If the Read More
It’s not often that mobile ads get my attention. In fact, almost never. You could call it ad Read More
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Google excites publishers with a survey paywall
Google is working on partnering with marketing groups to create Google Consumer Surveys as an alternative to paywalls. Read More
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Small businesses look for bump from new Twitter ads
Big brands looking to find new ways to utilize Twitter in new and exciting ways are watching the Read More
There’s a new advertising solution in town and it’s far more ambitious than the typical point solutions that Read More
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Advertising startup MyThings snaps up $15M
One company focused on creating personalized ads in real time, MyThings, announced that it raised $15 million Read More
You’ve likely not heard of GraphScience. That’s because the service has only now officially launched Tuesday on Facebook, Read More
Let’s face it. We’ve gotten to the point where a static image online just feels old school. If Read More
I (Correction: To reflect Joelle Kaufman as head of marketing) If you own a website – large or Read More