It’s often said that an entrepreneur’s first idea isn’t necessarily what he ends up building. Mike Lazerow, CEO Read More
Today Adify, an ad network bought for $300 million by Cox Enterprises last year, announced it is adding Read More
There has been a proliferation of online ad networks over the last decade. There are three distinct generations Read More
Brian Ascher, venture capitalist at Venrock was on the board of ad network Adify, which was acquired by Read More
As Technorati – the pioneer in blog search – expands to focus on being an advertising network, Google Read More
In the beginning there was Technorati. New media relevancy was measured by Technorati – the place to discover what Read More
PubMatic, a provider of ad-management services for publishers, on Tuesday released its AdPrice Index, which showed a steep Read More
After originally launching a “Digg for sports,” Pete Vlastelica realized that in order to attract big league advertisers Read More
Is Baron Davis the new media mogul? In this week’s Vator Box, we look at two companies he’s Read More
Vator Box on mobile marketing and optimizing ad spend (Rubicon Project, Mozes)
“I like the pitch, Frank’s a good pitch man,” said Mike Marquez, head of M&A/investments for Read More
Adify CEO Russ Fradin says big brand advertisers want to get their ads alongside premium content, which is Read More
News that ESPN.com plans to start selling directly to its advertisers adds fuel to the debate over the Read More