Hugo Bernardo
Co-Founder of piictu.com, 2x entrepreneur, former consultant, MIT Sloan grad. I was born and raised in Portugal and worked in Spain, France and Brazil before landing in San Francisco. I'm a wine lover, cook, soccer player. I'm passionate about mobile media, online video, and user-generated content.
- About
I am a(n):
Entrepreneur
If you're an entrepreneur or corporate innovator, why?
I want to be my own boss, and be in control.
My favorite startups:
twitter, livingsocial, zipcar, quora, zynga
What's most frustrating and rewarding about entrepreneurship/innovation?
The most frustrating, explaining your idea to people and see they don't understand it. The most rewarding, when you finally come up with a simple and clear explanation that everyone gets and buys into.
What's the No. 1 mistake entrepreneurs/innovators make?
Bad hiring decisions
What are the top three lessons you've learned as an entrepreneur?
1. Focus on one thing and be the best at it.
2. Make sure you and your co-founders have aligned expectations
3. Hire based on cultural fit more than pure skill
Full bio
http://www.linkedin.com/in/hugobernardo
