Gregory Lucas

Entrepreneur

Entrepreneur with extensive experience in marketing and sales, operations, strategy and the financial management of small high-tech and entertainment businesses. Professional knowledge spans satellite telecommunications, contemporary musician management, small business valuation, web-based product development and media arts.

Since founding Creative Allies with Sean O'Connell in early 2009, my position has covered a myriad of roles across all aspects of the company. In 2012, my key responsibilities are to manage the revenue generating aspects of the company, as well as the execution of our fundraising strategy through investment.

Leveraging my background working with consumer brand sponsorships at music festivals for our sister company, Music Allies, I am responsible for bringing brand partners into the Creative Allies community for mutual benefit to our Allies and contest holders. I also concept and execute partnerships with complimentary online services to help scale the business to serve musicians and artists of all levels. 

My internal team at the company aggressively sells through the Creative Allies contest campaigns with in the music space as well as targets new verticals like Film/TV, Sports, Causes and other audience aggregators that want to engage our community.