Alex Kharitoshin

Being passionate for Marketing and Customer Acquisition, I'm fascinated with how companies and products grow. My degree in Integrated Marketing Communications armed me with extensive knowledge of marketing instruments and ways to build synergy effect through the selection of appropriate tools. But modern marketing is so much more than you can learn in college... That's why my journey on becoming growth and customer acquisition expert is fuelled by never-ending self-development. I'm thankful for B2B Tech experience. Fast-growing and mind-blowing industry where I learn everyday how to be agile, adapt fast, and influence multiple points of decision-making process in integrated manner. I'm currently a Lead Generation Manager at Wrike - best-in-class work management software. I locate new growth channels and develop the existing ones. First 1.5 years at Wrike I was developing inbound marketing channels. Currently coordinating complex integrated marketing campaigns and fuelling Sales Development team with top-of-the funnel inbound and outbound leads.