Florence Healthcare teams up with patient convenience platform Greenphire

Steven Loeb · January 15, 2024 · Short URL: https://vator.tv/n/57cc

The two companies will integrate to automate and simplify payment workflows

Florence Healthcare is a remote connectivity and electronic document workflow management for clinical trials. Its products include electronic binder workflows for sites, electronic consent workflows, and electronic trial master file workflows. It also provides access to an activate remote site start-up, monitoring, and source data review/verification on SiteLink.

Now it will be adding more tools on the patient side of clinical trials thanks to a newly announced partnership with Greenphire, a patient convenience and financial lifecycle management platform, in which the two software solutions will integrate.

Founded in 2014, Florence's platform helps pharma companies get information on what sites have what patients or what capabilities. Because sites have chosen Florence as their solution to help them conduct their trials, the company has the data about what sites are more effective for what studies, which saves the pharma companies time and money getting that information themselves. 

Florence also automates the paperwork that goes into the rules and procedures from the FDA about who's allowed to do things, and what they're allowed to do, when treating a patient with an experimental therapy. And then, finally, it provides connectivity, so that  it not only helps track the patients, but also helps the pharma companies track the doctors for future trials.

The company currently helps more than 18,000 research sites in 55 countries manage their documents, data and workflows, and its users perform at least 4 million remote monitoring activities each month. 

The King Of Prussia, Pennsylvania-based Greenphire, which was acquired by Thoma Bravo in 2021, provides a solution that enables clients to prioritize the patient journey, with a mobile-enabled technology platform which offers a personalized end-to-end experience from trial identification through participation. That includes solutions for budgeting, site payments, participant payments, participant travel, patient registry, and integrations. 

It products include ClinCard, a method for automated participant payments, and ConneX, a personalized clinical trial travel solution, with ClinCard and rideshare integration as well as direct-to-patient services. It also offers EnvisiX, which streamlines study start-up and budget negotiation, and it powered by globally-sourced investigator grant actuals and payments, as well as eClinicalGPS, site payment software to automate payments and streamline workflows.

The company has more than 600 clients, including nine of the top 10 pharmaceutical companies.

One of the key benefits of the partnership between Greenphire and Florence Healthcare that the companies highlight is is reducing site time and effort on manual, administrative work such as data review and tabulation, as well as the need to log into multiple software programs;  according to the Society for Clinical Research Sites 2023 Site Landscape Survey, 41% of sites said that integrated and consistent technology in clinical research is a top need from sponsors and CROs. On average, site staff utilize at least six technology platforms on any given clinical trial.

"Sites want trusted solutions which are interoperable," Ryan Jones, co-founder and CEO, Florence Healthcare, said in a statement

"With our site-centric mentality, it is our goal to work alongside companies such as Greenphire who embrace the same mission of improving the site experience and providing transparency for sponsors while at the same time dramatically improving efficiency."

(Image source: greenphire.com)

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