Invent Health with Dr. Archana Dubey and Bambi Francisco Roizen; Episode 2Read more...
Evidation Health measures patient status and health outcomes outside brick and mortar facilities
Steven Loeb and Bambi Francisco interview Deborah Kilpatrick, co-CEO at Evidation Health, a platform that measures patient status and health outcomes outside the four walls of brick and mortar healthcare facilities. The company has raised $259 million, including a $153 million Series E funding round last month.
(Kraus will be speaking at our May 19 Future of Mental and Behavioral virtual event. We'll have top-level VCs and C-level executives from the leading mental and behavioral companies, such as Teladoc's BetterHelp, Amwell, Doctor on Demand, Kaiser Permanente, GSR Ventures and more)
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For these digital health podcasts, our goal is to also understand these three high-level questions: How are we empowering the consumer? Are we creating productivity that also allows us to see overall economic costs go down? How is this advancement changing the role of the doctor?
Highlights from the interview:
- The problem Evidation is trying to solve is how to measure and understand health in everyday life, outside brick and mortar walls. If you could develop a scalable, connected ecosystem way of doing that, you could research in a faster, better, cheaper way and generate real-world data on a scale that was unimaginable just a few years ago.
- That measurement ecosystem is really a people and data ecosystem. It can be the fabric for a new type of healthcare ecosystem that's broader than measurement of health, but actually activating people to take charge of their health.
- Patients have to consent for Evidation to access their data, but the company isn't asking them to "give" their data. Rather, the company is inviting them to participate in programs, and in exchange they're being compensated. More importantly, people participate because they’re proud to be part of something bigger than themselves.
- Over the last few years, there's been too much emphasis on the accuracy of healthcare data, and away from relevancy. If Kilpatrick had to compromise on accuracy, versus compromising on relevancy, she would rather compromise on accuracy and pump up the volume on relevancy. If something is inconsistently inaccurate, at least that can be calibrated; if something is inconsistently relevant, that’s a huge problem.
- We're in an era of relevance generation, and the only way to make sure that we're truly producing information that has utility is to involve care teams in that discussion. That is why Evidation partnered with the American College of Cardiology in December, which involved a curated, co-developed, personalized health program that's focused initially on heart failure.
- To date, Evidation's work has been focused on real-world evidence generation and using that to help measure product benefit, medication success, and signals related to those things. It has not been giving physicians access to that data because that's not typically how clinical trials work. The next phase of Evidation is thinking about to help individuals provide the right information to their physician so their care is better tailored to them.
- Evidation has more recently been expanding into “virtual health.” The company envisions integrating with telemedicine providers for the purposes of integrating care pathways. The new era of Evidation will fuel expansion of virtual health programs, providing tools to help people take action to manage their health and do that in partnership with their care team.
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