Today's Entrepreneur


Today's Entrepreneur: Eric Kim

No. 1 Mistake: Being too reactionary throughout the day

Innovation series by Mitos Suson
September 29, 2015
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Today's Entrepreneur is Eric Kim, Co-founder and CEO at RushOrderRushOrder enables users to order the most popular food from the most popular restaurants - initially focusing on previously unaddressed categories of authentic Asian cuisine. By implementing a data-driven methodology to continuously refine and curate both restaurant selection, as well as menu item offerings, their focus is on building a truly food discovery-centered ordering service.

Kim is a USC Alum, he concurrently received both undergraduate and graduate degrees in accounting in May of 2006. He also founded Mountain 25, and previously worked as a Senior Associate at Ocean Park Advisors and an Analyst at Bank of America Merrill Lynch.

RushOrder self-categorizes in these areas: Food and beveragesMobileMobile application developmentMobile appsMobile payments, and Restaurant technology.

Here's a little about Kim:

I am a(n): Entrepreneur

Companies I've founded or co-founded: 
RushOrder, Mountain 25, LLC

If you are an entrepreneur, why? 
Couldn't be happy any other way.

My favorite startups: 

What's the No. 1 mistake entrepreneurs make?

I can't say with any certainty that this is the no. 1 mistake most entrepreneurs make, but this is definitely one that ranks among the top in mistakes that I personally make:

Being too reactionary throughout the day, resulting in an over-allocation of time on "busy" work, and an under-allocation of time on higher priority work. Unless one makes a conscious effort in allocating time to mission critical activities, entire days can be spent putting out supposed "fires."

What are the top three lessons you've learned as an entrepreneur?

1) Make good use of your time. 
2) Make good use of other's time. 
3) Remind yourself of 1) and 2) throughout the day.

Full bio

Eric brings 9 years of strategy, investment banking, and startup experience to this venture. He is a 2nd time founder, with his first startup having been in the business liquidation / asset disposition space. Eric has also spent time in investment banking, consulting, and general advisory, having worked at BofA Merrill Lynch in NYC and Ocean Park Advisors in LA. He is a graduate of USC.

Rushorder competed in the Splash LA competition. The top eight of the competition will compete live on stage at Splash LA on Oct. 15 at Loews Santa Monica Hotel. Register here.


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Related companies, investors and entrepreneurs

Description: RushOrder enables users to order the most popular food from the most popular restaurants--a significant number of which are unique to Rus...
Bio: CEO & Co-Founder at RushOrder. USC Alum.

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