What you need to know - Friday 9/10/201

Katie Gatto · September 10, 2010 · Short URL: https://vator.tv/n/11c0

NY TImes personalized social news; InDepth raises $10M; InDinero raises $1.2M; Expensify gets $5.7M

It's a brand new day, and you know what that means. A new chance to start the day informed.

Seesmic released a desktop application that allows you to manage multiple social media platforms. The tool, called Seesmic Desktop 2, will show you information from your Twitter, Facebook, Linkedin, Foursquare, Google Buzz, Ping.fm, Bit.ly and TwitPic accounts. It is available for both PC and Mac.

SCVNGR, a social media based game that integrates with Facebook's new Places feature announced that they had reached 100,000 downloads. This was spread across both iOS and Android enabled devices.


inDinero raised $1.2 million in seed capitol. The round was funded entirely by angel investors including David Wu, Keith Rabois, Jeremy Stoppelman, Fritz Lanman, Dave McClure, Christina Brodbeck, Steve Blank, and Jawed Karim.


in3Depth Systems had raised $10 million in funding for the development of a motion based gaming system. The funding round was lead by Belgacom, Hunza Ventures and SRIW Techno.

The New York Times announced yesterday that it's working on a personalized social news service called News.me. The creation itself will be handled by Betaworks.

Twitter launches a microsite for Fashion Week. Integrating feeds from places like @AskBobbiBrown and @Bergdorfs along with any tag marked with #nyfw. This is similar to the micro-site they created for the last World Cup.

Ooyala, an online video platform designed to analyze audience engagement and monetize video content, raised $22 million in capitol. The CID Group and Itochu Technology Ventures led the round.

Expensify, a company that makes online software to create expense reports, announced today that they have raised $5.7 million in capitol in its B Series of funding. The round was lead by Redpoint Ventures.

Game sales drop in August. According to a report by NPD, game sales have fallen 10% last month. This dip was attributed to both a lack of console buys and no real flagship games released in August.

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Expensify does "expense reports that don't suck!"  We do that by importing expenses and receipts straight from 94% of US credit cards and 82% of US smartphones (iPhone, BlackBerry, Android, and Palm Pre).  Create, submit, and approve expense reports online via email.  Export pre-categorized expenses to QuickBooks or FreshBooks, and reimburse online with direct deposit.  Free for individuals and small businesses, $5/active-user/mo thereafter.



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Ooyala is a video technology company that provides an integrated platform enabling the delivery, management, and monetization of high quality video content. Focused on innovation and scalability, Ooyala is committed to providing the most comprehensive video solutions to companies worldwide.Ooyala is headquartered in Mountain View, Ca with sales operations in New York, NY and London, UK. 

"Ooyala" means cradle in Telugu, a Southern Indian language. We like the name because it demonstrates what we are doing -- cradling a new form of innovation.

Ooyala was founded in early 2007 by Sean Knapp, Belsasar Lepe and Bismarck Lepe - all former Google employees. While at Google, they worked on the development and launch of various monetization and content distribution products such as AdSense, AdWords and Google Web Search. After four years of engineering and product development at the biggest Internet company in the world, the three left Google to start Ooyala. Ooyala has raised over 10 million dollars in funding and has in excess of 5000 publishers using its syndication platform - Backlot. Ooyala's goal is to build a successful technology company that focuses on delivering the best video experience to video content providers, advertisers and most importantly consumers.




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People share their opinion on any topic in video. There is a social software layer, much like Twitter, to follow the conversation. Loic calls it the "CNN of my friends."

There are 2,000 videos posted per day with only 1,500 people subscribed to the stealth site.